Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game Features
This study aims to analyze the factors in mobile game adoption that are influenced by game features and technology acceptance models.Partial least square is used to analyze the relationship between game features, perceived ease of use, perceived usefulness, attitude, and intention to play mobile ga...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Fakultas Ekonomi Universitas Sriwijaya
2020-05-01
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| Series: | Sriwijaya International Journal of Dynamic Economics and Business |
| Subjects: | |
| Online Access: | https://sijdeb.unsri.ac.id/index.php/SIJDEB/article/view/178 |
| _version_ | 1797278191162753024 |
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| author | Wahyu Rafdinal Agri Qisthi Sharnuke Asrilsyak |
| author_facet | Wahyu Rafdinal Agri Qisthi Sharnuke Asrilsyak |
| author_sort | Wahyu Rafdinal |
| collection | DOAJ |
| description |
This study aims to analyze the factors in mobile game adoption that are influenced by game features and technology acceptance models.Partial least square is used to analyze the relationship between game features, perceived ease of use, perceived usefulness, attitude, and intention to play mobile games. This study uses a sample of 408 respondents who have played mobile games in the past month. The results showed that game features are a determinant of intention to play mobile games. Game features also affect players' intentions and attitudes to play mobile games if the game features are easy to play and useful when played. Increasing mobile adoption requires features that are easy to play and useful if played. It will affect the player's attitude and intention to play. Game developers, game designers and game companies must create game features that create a pleasant experience for players.This study bridges the gap in the literature on mobile game adoption by explaining the relationship between game features and technology adoption.
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| first_indexed | 2024-03-07T15:59:43Z |
| format | Article |
| id | doaj.art-199f1b59b55e41c2b09c610944feadb4 |
| institution | Directory Open Access Journal |
| issn | 2581-2904 2581-2912 |
| language | English |
| last_indexed | 2024-03-07T15:59:43Z |
| publishDate | 2020-05-01 |
| publisher | Fakultas Ekonomi Universitas Sriwijaya |
| record_format | Article |
| series | Sriwijaya International Journal of Dynamic Economics and Business |
| spelling | doaj.art-199f1b59b55e41c2b09c610944feadb42024-03-04T21:53:53ZengFakultas Ekonomi Universitas SriwijayaSriwijaya International Journal of Dynamic Economics and Business2581-29042581-29122020-05-014110.29259/sijdeb.v4i1.43-5695Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game FeaturesWahyu Rafdinal0Agri Qisthi1Sharnuke Asrilsyak2Politeknik Negeri BandungUniversitas AndalasUniversitas Riau This study aims to analyze the factors in mobile game adoption that are influenced by game features and technology acceptance models.Partial least square is used to analyze the relationship between game features, perceived ease of use, perceived usefulness, attitude, and intention to play mobile games. This study uses a sample of 408 respondents who have played mobile games in the past month. The results showed that game features are a determinant of intention to play mobile games. Game features also affect players' intentions and attitudes to play mobile games if the game features are easy to play and useful when played. Increasing mobile adoption requires features that are easy to play and useful if played. It will affect the player's attitude and intention to play. Game developers, game designers and game companies must create game features that create a pleasant experience for players.This study bridges the gap in the literature on mobile game adoption by explaining the relationship between game features and technology adoption. https://sijdeb.unsri.ac.id/index.php/SIJDEB/article/view/178Game FeaturesPerceived Ease of UsePerceived UsefulnessTheory of Reasoned ActionMobile Game Adoption |
| spellingShingle | Wahyu Rafdinal Agri Qisthi Sharnuke Asrilsyak Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game Features Sriwijaya International Journal of Dynamic Economics and Business Game Features Perceived Ease of Use Perceived Usefulness Theory of Reasoned Action Mobile Game Adoption |
| title | Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game Features |
| title_full | Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game Features |
| title_fullStr | Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game Features |
| title_full_unstemmed | Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game Features |
| title_short | Mobile Game Adoption Model: Integrating Technology Acceptance Model and Game Features |
| title_sort | mobile game adoption model integrating technology acceptance model and game features |
| topic | Game Features Perceived Ease of Use Perceived Usefulness Theory of Reasoned Action Mobile Game Adoption |
| url | https://sijdeb.unsri.ac.id/index.php/SIJDEB/article/view/178 |
| work_keys_str_mv | AT wahyurafdinal mobilegameadoptionmodelintegratingtechnologyacceptancemodelandgamefeatures AT agriqisthi mobilegameadoptionmodelintegratingtechnologyacceptancemodelandgamefeatures AT sharnukeasrilsyak mobilegameadoptionmodelintegratingtechnologyacceptancemodelandgamefeatures |