Influences of international experience and business diversification in internationalization degree of Brazilian Multinationals

This article is positioned in the literature on the internationalization process of Brazilian multinational companies. As some multinational companies internationalize with greater speed and have better performance than others, this study, the effects were examined two-dimensional - The time of inte...

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Main Authors: Ivano Ribeiro, Fernando Antonio Ribeiro Serra, Geysler Rogis Flor Bertolini
Format: Article
Language:English
Published: Escola Superior de Propaganda e Marketing - ESPM 2017-01-01
Series:Internext: Revista Eletrônica de Negócios Internacionais
Subjects:
Online Access:https://internext.espm.br/internext/article/view/353
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author Ivano Ribeiro
Fernando Antonio Ribeiro Serra
Geysler Rogis Flor Bertolini
author_facet Ivano Ribeiro
Fernando Antonio Ribeiro Serra
Geysler Rogis Flor Bertolini
author_sort Ivano Ribeiro
collection DOAJ
description This article is positioned in the literature on the internationalization process of Brazilian multinational companies. As some multinational companies internationalize with greater speed and have better performance than others, this study, the effects were examined two-dimensional - The time of international experience and business diversification - the degree of internationalization of Brazilian multinationals. For the research we used secondary data from the Transnationality Index of Brazilian Companies of the Fundação Dom Cabral (FDC), Brazilian Multinational Observatory of the Escola Superior de Propaganda e Marketing (ESPM), as well as information of the BM&FBovespa and the fields of internet of the 43 surveyed companies and their subsidiaries. The results indicate that the diversification of the company's business is positively related to the degree of internationalization. The previous international experience does not seem to be a predictor of the degree of internationalization, which may relate to the internationalization process of Brazilian multinationals be a phenomena still relatively recent.
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spelling doaj.art-1a71f65ce5ec4763a4d22b00cad21f002022-12-22T00:04:00ZengEscola Superior de Propaganda e Marketing - ESPMInternext: Revista Eletrônica de Negócios Internacionais1980-48652017-01-01113364810.18568/1980-4865.11336-48222Influences of international experience and business diversification in internationalization degree of Brazilian MultinationalsIvano Ribeiro0Fernando Antonio Ribeiro Serra1Geysler Rogis Flor Bertolini2Universidade Nove de Julho; Universidade Estadual do Oeste do Paraná.Universidade Nove de JulhoUniversidade Estadual do Oeste do Paraná.This article is positioned in the literature on the internationalization process of Brazilian multinational companies. As some multinational companies internationalize with greater speed and have better performance than others, this study, the effects were examined two-dimensional - The time of international experience and business diversification - the degree of internationalization of Brazilian multinationals. For the research we used secondary data from the Transnationality Index of Brazilian Companies of the Fundação Dom Cabral (FDC), Brazilian Multinational Observatory of the Escola Superior de Propaganda e Marketing (ESPM), as well as information of the BM&FBovespa and the fields of internet of the 43 surveyed companies and their subsidiaries. The results indicate that the diversification of the company's business is positively related to the degree of internationalization. The previous international experience does not seem to be a predictor of the degree of internationalization, which may relate to the internationalization process of Brazilian multinationals be a phenomena still relatively recent.https://internext.espm.br/internext/article/view/353estratégianegócios internacionaisíndice de transnacionalidade
spellingShingle Ivano Ribeiro
Fernando Antonio Ribeiro Serra
Geysler Rogis Flor Bertolini
Influences of international experience and business diversification in internationalization degree of Brazilian Multinationals
Internext: Revista Eletrônica de Negócios Internacionais
estratégia
negócios internacionais
índice de transnacionalidade
title Influences of international experience and business diversification in internationalization degree of Brazilian Multinationals
title_full Influences of international experience and business diversification in internationalization degree of Brazilian Multinationals
title_fullStr Influences of international experience and business diversification in internationalization degree of Brazilian Multinationals
title_full_unstemmed Influences of international experience and business diversification in internationalization degree of Brazilian Multinationals
title_short Influences of international experience and business diversification in internationalization degree of Brazilian Multinationals
title_sort influences of international experience and business diversification in internationalization degree of brazilian multinationals
topic estratégia
negócios internacionais
índice de transnacionalidade
url https://internext.espm.br/internext/article/view/353
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AT fernandoantonioribeiroserra influencesofinternationalexperienceandbusinessdiversificationininternationalizationdegreeofbrazilianmultinationals
AT geyslerrogisflorbertolini influencesofinternationalexperienceandbusinessdiversificationininternationalizationdegreeofbrazilianmultinationals