Intellectual capital management in media companies – the role of audience in creating the value of intellectual capital
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| Format: | Article |
| Language: | English |
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Military University of Technology, Warsaw
2012-06-01
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| Series: | Nowoczesne Systemy Zarządzania |
| Subjects: | |
| Online Access: | https://nsz.wat.edu.pl/Zarzadzanie-kapitalem-intelektualnym-w-przedsiebiorstwach-branzy-medialnej-wplyw,129278,0,2.html |
| _version_ | 1818163438108540928 |
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| author | Michalina SZCZEPAŃSKA |
| author_facet | Michalina SZCZEPAŃSKA |
| author_sort | Michalina SZCZEPAŃSKA |
| collection | DOAJ |
| first_indexed | 2024-12-11T16:49:33Z |
| format | Article |
| id | doaj.art-1a858ee1c681475a9fdcd50b0506c248 |
| institution | Directory Open Access Journal |
| issn | 1896-9380 2719-860X |
| language | English |
| last_indexed | 2024-12-11T16:49:33Z |
| publishDate | 2012-06-01 |
| publisher | Military University of Technology, Warsaw |
| record_format | Article |
| series | Nowoczesne Systemy Zarządzania |
| spelling | doaj.art-1a858ee1c681475a9fdcd50b0506c2482022-12-22T00:58:08ZengMilitary University of Technology, WarsawNowoczesne Systemy Zarządzania1896-93802719-860X2012-06-017112513710.5604/18969380.1159229129278Intellectual capital management in media companies – the role of audience in creating the value of intellectual capitalMichalina SZCZEPAŃSKA0UNIWERSYTET EKONOMICZNY W KRAKOWIEhttps://nsz.wat.edu.pl/Zarzadzanie-kapitalem-intelektualnym-w-przedsiebiorstwach-branzy-medialnej-wplyw,129278,0,2.htmlkapitał intelektualnywartościowaniezarządzaniemediazasoby niematerialneprzedsiębiorstwoodbiorcy treści |
| spellingShingle | Michalina SZCZEPAŃSKA Intellectual capital management in media companies – the role of audience in creating the value of intellectual capital Nowoczesne Systemy Zarządzania kapitał intelektualny wartościowanie zarządzanie media zasoby niematerialne przedsiębiorstwo odbiorcy treści |
| title | Intellectual capital management in media companies – the role of audience in creating the value of intellectual capital |
| title_full | Intellectual capital management in media companies – the role of audience in creating the value of intellectual capital |
| title_fullStr | Intellectual capital management in media companies – the role of audience in creating the value of intellectual capital |
| title_full_unstemmed | Intellectual capital management in media companies – the role of audience in creating the value of intellectual capital |
| title_short | Intellectual capital management in media companies – the role of audience in creating the value of intellectual capital |
| title_sort | intellectual capital management in media companies the role of audience in creating the value of intellectual capital |
| topic | kapitał intelektualny wartościowanie zarządzanie media zasoby niematerialne przedsiębiorstwo odbiorcy treści |
| url | https://nsz.wat.edu.pl/Zarzadzanie-kapitalem-intelektualnym-w-przedsiebiorstwach-branzy-medialnej-wplyw,129278,0,2.html |
| work_keys_str_mv | AT michalinaszczepanska intellectualcapitalmanagementinmediacompaniestheroleofaudienceincreatingthevalueofintellectualcapital |