William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-Culture

This paper addresses the commodification of the human experience in late capitalism as depicted in William Gibson’s novel <i>Pattern Recognition</i> and the potential of technology in helping the human subject in evading commodification. The novel shows how the virtual world and the phys...

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Main Author: Ahmad A. Ghashmari
Format: Article
Language:English
Published: MDPI AG 2022-10-01
Series:Literature
Subjects:
Online Access:https://www.mdpi.com/2410-9789/2/4/22
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author Ahmad A. Ghashmari
author_facet Ahmad A. Ghashmari
author_sort Ahmad A. Ghashmari
collection DOAJ
description This paper addresses the commodification of the human experience in late capitalism as depicted in William Gibson’s novel <i>Pattern Recognition</i> and the potential of technology in helping the human subject in evading commodification. The novel shows how the virtual world and the physical world can become mutually supportive in allowing the characters to search for meaning, pattern and wholeness by using technology as an empowering force for the human subject while managing to avoid being consumed by a powerful capitalist market. The novel’s protagonist’s success in using technology as a humanizing force proves that humans can thrive within its sphere without necessarily being absorbed or overwhelmed by it.
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spelling doaj.art-1ab3943d28a340d79c8fe4047c1f46092023-11-16T17:13:55ZengMDPI AGLiterature2410-97892022-10-012426527710.3390/literature2040022William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-CultureAhmad A. Ghashmari0English Language Institute, Bellevue College, Bellevue, WA 98007, USAThis paper addresses the commodification of the human experience in late capitalism as depicted in William Gibson’s novel <i>Pattern Recognition</i> and the potential of technology in helping the human subject in evading commodification. The novel shows how the virtual world and the physical world can become mutually supportive in allowing the characters to search for meaning, pattern and wholeness by using technology as an empowering force for the human subject while managing to avoid being consumed by a powerful capitalist market. The novel’s protagonist’s success in using technology as a humanizing force proves that humans can thrive within its sphere without necessarily being absorbed or overwhelmed by it.https://www.mdpi.com/2410-9789/2/4/22posthumanismlate capitalismtechno culture
spellingShingle Ahmad A. Ghashmari
William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-Culture
Literature
posthumanism
late capitalism
techno culture
title William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-Culture
title_full William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-Culture
title_fullStr William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-Culture
title_full_unstemmed William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-Culture
title_short William Gibson’s <i>Pattern Recognition</i>: Finding Human Agency in a Commodified Techno-Culture
title_sort william gibson s i pattern recognition i finding human agency in a commodified techno culture
topic posthumanism
late capitalism
techno culture
url https://www.mdpi.com/2410-9789/2/4/22
work_keys_str_mv AT ahmadaghashmari williamgibsonsipatternrecognitionifindinghumanagencyinacommodifiedtechnoculture