The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the region

The aim of the work is to present the annual activities as well as their effects, as part of the "Citizens for Activity" project implemented by the Marshal's Office of the Kujawsko-Pomorskie Voivodeship, the Foundation for the Development of Physical Culture, the Center for Social Ch...

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Main Authors: Michalina Kuska, Mirosława Szark-Eckardt, Hanna Żukowska
Format: Article
Language:English
Published: Kazimierz Wielki University 2017-08-01
Series:Journal of Education, Health and Sport
Subjects:
Online Access:https://apcz.umk.pl/JEHS/article/view/27537
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author Michalina Kuska
Mirosława Szark-Eckardt
Hanna Żukowska
author_facet Michalina Kuska
Mirosława Szark-Eckardt
Hanna Żukowska
author_sort Michalina Kuska
collection DOAJ
description The aim of the work is to present the annual activities as well as their effects, as part of the "Citizens for Activity" project implemented by the Marshal's Office of the Kujawsko-Pomorskie Voivodeship, the Foundation for the Development of Physical Culture, the Center for Social Challenges of the University of Warsaw and the Run To Run Association. The aim of the project was to prepare a diagnosis of sport in the Kuyavian-Pomeranian region and then to create the Kujawsko-Pomorski Program for Sport Development. This undertaking is the first in Poland, so widely and long-term planned process of creating a voivodship program in this field. One of the main goals of the project was to develop elements of the marketing strategy and standards of funding and management of sports projects promoting the Kujawsko-Pomorskie voivodship. This article is a case study.
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spelling doaj.art-1ad682fa83874e93b58f48b51f3a151b2022-12-22T02:35:13ZengKazimierz Wielki UniversityJournal of Education, Health and Sport2391-83062017-08-0178The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the regionMichalina Kuska0Mirosława Szark-Eckardt1Hanna Żukowska2Uniwersytet Kazimierza Wielkiego w BydgoszczyUniwersytet Kazimierza Wielkiego w BydgoszczyUniwersytet Kazimierza Wielkiego w Bydgoszczy The aim of the work is to present the annual activities as well as their effects, as part of the "Citizens for Activity" project implemented by the Marshal's Office of the Kujawsko-Pomorskie Voivodeship, the Foundation for the Development of Physical Culture, the Center for Social Challenges of the University of Warsaw and the Run To Run Association. The aim of the project was to prepare a diagnosis of sport in the Kuyavian-Pomeranian region and then to create the Kujawsko-Pomorski Program for Sport Development. This undertaking is the first in Poland, so widely and long-term planned process of creating a voivodship program in this field. One of the main goals of the project was to develop elements of the marketing strategy and standards of funding and management of sports projects promoting the Kujawsko-Pomorskie voivodship. This article is a case study. https://apcz.umk.pl/JEHS/article/view/27537management of sport projectssportsport development programsports infrastructurecoach
spellingShingle Michalina Kuska
Mirosława Szark-Eckardt
Hanna Żukowska
The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the region
Journal of Education, Health and Sport
management of sport projects
sport
sport development program
sports infrastructure
coach
title The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the region
title_full The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the region
title_fullStr The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the region
title_full_unstemmed The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the region
title_short The "Citizens for Activity" project - as an example of the management of sports projects influencing the marketing value of the region
title_sort citizens for activity project as an example of the management of sports projects influencing the marketing value of the region
topic management of sport projects
sport
sport development program
sports infrastructure
coach
url https://apcz.umk.pl/JEHS/article/view/27537
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