A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]

In Hungary, practices of naming shops and services, as these names typically reflect the social characteristics of a historical era, have changed from time to time in the 20th–21st centuries. This paper presents the name-giving practices concerning shops in Hódmezvásárhely in three different peri...

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Main Author: Galgóczi-Deutsch, Márta
Format: Article
Language:Hungarian
Published: Society of Hungarian Linguistics; Institute of Hungarian Linguistics and Finno-Ugric Studies of ELTE University 2013-12-01
Series:Névtani Értesítő
Subjects:
Online Access:http://hdl.handle.net/10831/8848
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author Galgóczi-Deutsch, Márta
author_facet Galgóczi-Deutsch, Márta
author_sort Galgóczi-Deutsch, Márta
collection DOAJ
description In Hungary, practices of naming shops and services, as these names typically reflect the social characteristics of a historical era, have changed from time to time in the 20th–21st centuries. This paper presents the name-giving practices concerning shops in Hódmezvásárhely in three different periods: from the beginning of the 20th century to the Second World War (1900–1944), in the socialist era (1945–1989) and in the present day, at the beginning of the 21st century. The characteristics of the name-giving practices are explored with the help of visual and written documentation. Data clarify what trends have dominated in naming shops and services in each period, how namegiving practices have changed and to what extent earlier practices have survived until now. This research gives special attention to the appearance of words of foreign (especially English) origin in names – a characteristic present-day feature hardly observable before the change of the political regime in Hungary.
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spelling doaj.art-1aec799d0ceb420b9ff29ea539d6bbb42022-12-21T22:06:52ZhunSociety of Hungarian Linguistics; Institute of Hungarian Linguistics and Finno-Ugric Studies of ELTE UniversityNévtani Értesítő0139-21902064-74842013-12-0135145156A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]Galgóczi-Deutsch, MártaIn Hungary, practices of naming shops and services, as these names typically reflect the social characteristics of a historical era, have changed from time to time in the 20th–21st centuries. This paper presents the name-giving practices concerning shops in Hódmezvásárhely in three different periods: from the beginning of the 20th century to the Second World War (1900–1944), in the socialist era (1945–1989) and in the present day, at the beginning of the 21st century. The characteristics of the name-giving practices are explored with the help of visual and written documentation. Data clarify what trends have dominated in naming shops and services in each period, how namegiving practices have changed and to what extent earlier practices have survived until now. This research gives special attention to the appearance of words of foreign (especially English) origin in names – a characteristic present-day feature hardly observable before the change of the political regime in Hungary.http://hdl.handle.net/10831/8848névtanonomasticsintézménynévinstitutionüzletnevekshop names
spellingShingle Galgóczi-Deutsch, Márta
A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]
Névtani Értesítő
névtan
onomastics
intézménynév
institution
üzletnevek
shop names
title A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]
title_full A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]
title_fullStr A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]
title_full_unstemmed A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]
title_short A változó szociokulturális környezet tükröződése a nyelvi tájképben, Hódmezővásárhely példáján. [Reflections of the changing socio-cultural environment on the linguistic landscape in a Hungarian town named Hódmezővásárhely]
title_sort valtozo szociokulturalis kornyezet tukrozodese a nyelvi tajkepben hodmezovasarhely peldajan reflections of the changing socio cultural environment on the linguistic landscape in a hungarian town named hodmezovasarhely
topic névtan
onomastics
intézménynév
institution
üzletnevek
shop names
url http://hdl.handle.net/10831/8848
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