RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITY

Consumption is one of the basic indicators of human’s life. The level of human satisfaction is always influenced by the level of economic and social change in the culture of a region. According to Kotler, religion is part of a culture that can shape people's behavior. The purpose of this study...

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Main Author: Habibi A.
Format: Article
Language:English
Published: iVolga Press 2018-04-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Online Access:https://rjoas.com/issue-2018-04/article_23.pdf
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author Habibi A.
author_facet Habibi A.
author_sort Habibi A.
collection DOAJ
description Consumption is one of the basic indicators of human’s life. The level of human satisfaction is always influenced by the level of economic and social change in the culture of a region. According to Kotler, religion is part of a culture that can shape people's behavior. The purpose of this study is to analyze the influence of contextual factors and religiosity on food consumption patterns in Bandar Lampung, as well as to investigate the religiosity variables as an intervening variable on the contextual factors on food consumption patterns in Bandar Lampung. The results of the analysis showed that the relative and contextual factors cannot influence the consumers' buying behavior directly but influence the religiosity (as an intervening variable) and the pattern of consumption indirectly.
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spelling doaj.art-1b155d0e3966427bb26f3419e450bf312023-08-02T03:16:31ZengiVolga PressRussian Journal of Agricultural and Socio-Economic Sciences2226-11842018-04-0176422022510.18551/rjoas.2018-04.23RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITYHabibi A.0Faculty of Islamic Economics and Business, IAIN Raden IntanConsumption is one of the basic indicators of human’s life. The level of human satisfaction is always influenced by the level of economic and social change in the culture of a region. According to Kotler, religion is part of a culture that can shape people's behavior. The purpose of this study is to analyze the influence of contextual factors and religiosity on food consumption patterns in Bandar Lampung, as well as to investigate the religiosity variables as an intervening variable on the contextual factors on food consumption patterns in Bandar Lampung. The results of the analysis showed that the relative and contextual factors cannot influence the consumers' buying behavior directly but influence the religiosity (as an intervening variable) and the pattern of consumption indirectly.https://rjoas.com/issue-2018-04/article_23.pdfConsumptionreligiositycommunityfoodfactors
spellingShingle Habibi A.
RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITY
Russian Journal of Agricultural and Socio-Economic Sciences
Consumption
religiosity
community
food
factors
title RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITY
title_full RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITY
title_fullStr RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITY
title_full_unstemmed RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITY
title_short RELIGIOSITY AS AN INTERVENING VARIABLE IN THE CONSUMPTION PATTERN OF MOSLEM COMMUNITY
title_sort religiosity as an intervening variable in the consumption pattern of moslem community
topic Consumption
religiosity
community
food
factors
url https://rjoas.com/issue-2018-04/article_23.pdf
work_keys_str_mv AT habibia religiosityasaninterveningvariableintheconsumptionpatternofmoslemcommunity