How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, Taiwan
Tourist destination image is important for strategic marketing and tourist choice. While many studies focus on images and their influencing factors, images are wrongly considered only for sale, compromising local authenticity and local life. With a critical review of development plans and the result...
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
EDP Sciences
2014-01-01
|
Series: | SHS Web of Conferences |
Online Access: | http://dx.doi.org/10.1051/shsconf/20141201019 |
_version_ | 1818879337877733376 |
---|---|
author | Tu Han-Chun Su Shew-Jiuan |
author_facet | Tu Han-Chun Su Shew-Jiuan |
author_sort | Tu Han-Chun |
collection | DOAJ |
description | Tourist destination image is important for strategic marketing and tourist choice. While many studies focus on images and their influencing factors, images are wrongly considered only for sale, compromising local authenticity and local life. With a critical review of development plans and the results of a questionnaire survey, this paper argues that images often stereotype and misplace tourist destination, in particularly for images brought about by structural forces. Islands are lands surrounded by ocean and often taken as full of marine and coastal resources and sceneries. In Penghu archipelago, marine environment is important for local livelihood and tourist destination. However, with the case of Erkan, we realize that, along with the evidence from interviews and surveys, most Erkan tourists do not come for its marine or natural resources. Erkan, as a fishing village, was turned into a tourism destination for tis vernacular architecture and folklore products irrelevant to its marine environment. With structural endeavours and official makeover of places, places are stereotyped and often become out of place. |
first_indexed | 2024-12-19T14:28:29Z |
format | Article |
id | doaj.art-1b40e43267994d76ac9ad7b2fa930ea5 |
institution | Directory Open Access Journal |
issn | 2261-2424 |
language | English |
last_indexed | 2024-12-19T14:28:29Z |
publishDate | 2014-01-01 |
publisher | EDP Sciences |
record_format | Article |
series | SHS Web of Conferences |
spelling | doaj.art-1b40e43267994d76ac9ad7b2fa930ea52022-12-21T20:17:32ZengEDP SciencesSHS Web of Conferences2261-24242014-01-01120101910.1051/shsconf/20141201019shsconf_4ictr2014_01019How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, TaiwanTu Han-Chun0Su Shew-Jiuan1Adjunct Assistant Professor, Department of Applied History, National Chiayi UniversityProfessor, Department of Geography, National Taiwan Normal UniversityTourist destination image is important for strategic marketing and tourist choice. While many studies focus on images and their influencing factors, images are wrongly considered only for sale, compromising local authenticity and local life. With a critical review of development plans and the results of a questionnaire survey, this paper argues that images often stereotype and misplace tourist destination, in particularly for images brought about by structural forces. Islands are lands surrounded by ocean and often taken as full of marine and coastal resources and sceneries. In Penghu archipelago, marine environment is important for local livelihood and tourist destination. However, with the case of Erkan, we realize that, along with the evidence from interviews and surveys, most Erkan tourists do not come for its marine or natural resources. Erkan, as a fishing village, was turned into a tourism destination for tis vernacular architecture and folklore products irrelevant to its marine environment. With structural endeavours and official makeover of places, places are stereotyped and often become out of place.http://dx.doi.org/10.1051/shsconf/20141201019 |
spellingShingle | Tu Han-Chun Su Shew-Jiuan How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, Taiwan SHS Web of Conferences |
title | How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, Taiwan |
title_full | How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, Taiwan |
title_fullStr | How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, Taiwan |
title_full_unstemmed | How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, Taiwan |
title_short | How Tourist Destinations Could Be Stereotyped and Misplaced by Structural Forces? - A Case of Penghu Archipelago, Taiwan |
title_sort | how tourist destinations could be stereotyped and misplaced by structural forces a case of penghu archipelago taiwan |
url | http://dx.doi.org/10.1051/shsconf/20141201019 |
work_keys_str_mv | AT tuhanchun howtouristdestinationscouldbestereotypedandmisplacedbystructuralforcesacaseofpenghuarchipelagotaiwan AT sushewjiuan howtouristdestinationscouldbestereotypedandmisplacedbystructuralforcesacaseofpenghuarchipelagotaiwan |