The understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idioms
This paper focuses on the potential understanding of the concept of BUSINESS in terms of the concepts of GAME and SPORT with the examples of Business English idioms (idiomatic expressions). Namely, in the light of the cognitive linguistics, meaning is considered to be not only a linguistic phenomeno...
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Format: | Article |
Language: | English |
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Visoka turistička škola strukovnih studija, Beograd
2016-01-01
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Series: | Turističko Poslovanje |
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Online Access: | http://scindeks-clanci.ceon.rs/data/pdf/0354-3099/2016/0354-30991618065M.pdf |
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author | Milošević Ivan |
author_facet | Milošević Ivan |
author_sort | Milošević Ivan |
collection | DOAJ |
description | This paper focuses on the potential understanding of the concept of BUSINESS in terms of the concepts of GAME and SPORT with the examples of Business English idioms (idiomatic expressions). Namely, in the light of the cognitive linguistics, meaning is considered to be not only a linguistic phenomenon, but a conceptual phenomenon as well. Such vantage point enables a lexico-semantic interpretation of linguistic units from a conceptual perspective, which includes the forming of correspondences between two concepts, with one concept being understood in terms of the other. The analysis includes 24 Business English idioms which stem from the conceptual domain of GAME/SPORT and is aimed at establishing the conceptual mapping (primarily via a cognitive mechanism known as the conceptual metaphor) between the above stated source and the target domains, which prove a potential understanding of the concept of BUSINESS on the basis of the concepts of SPORT and GAME. |
first_indexed | 2024-04-12T21:38:38Z |
format | Article |
id | doaj.art-1b5611c327b34e91a901ba93155e77c4 |
institution | Directory Open Access Journal |
issn | 0354-3099 |
language | English |
last_indexed | 2024-04-12T21:38:38Z |
publishDate | 2016-01-01 |
publisher | Visoka turistička škola strukovnih studija, Beograd |
record_format | Article |
series | Turističko Poslovanje |
spelling | doaj.art-1b5611c327b34e91a901ba93155e77c42022-12-22T03:15:50ZengVisoka turistička škola strukovnih studija, BeogradTurističko Poslovanje0354-30992016-01-01201618657210.5937/TurPos1618065M0354-30991618065MThe understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idiomsMilošević Ivan0Visoka hotelijerska škola strukovnih studija, BeogradThis paper focuses on the potential understanding of the concept of BUSINESS in terms of the concepts of GAME and SPORT with the examples of Business English idioms (idiomatic expressions). Namely, in the light of the cognitive linguistics, meaning is considered to be not only a linguistic phenomenon, but a conceptual phenomenon as well. Such vantage point enables a lexico-semantic interpretation of linguistic units from a conceptual perspective, which includes the forming of correspondences between two concepts, with one concept being understood in terms of the other. The analysis includes 24 Business English idioms which stem from the conceptual domain of GAME/SPORT and is aimed at establishing the conceptual mapping (primarily via a cognitive mechanism known as the conceptual metaphor) between the above stated source and the target domains, which prove a potential understanding of the concept of BUSINESS on the basis of the concepts of SPORT and GAME.http://scindeks-clanci.ceon.rs/data/pdf/0354-3099/2016/0354-30991618065M.pdfunderstandingconceptsBUSINESSSPORT/GAMEidiomscognitive linguistics |
spellingShingle | Milošević Ivan The understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idioms Turističko Poslovanje understanding concepts BUSINESS SPORT/GAME idioms cognitive linguistics |
title | The understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idioms |
title_full | The understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idioms |
title_fullStr | The understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idioms |
title_full_unstemmed | The understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idioms |
title_short | The understanding of the concept of business in terms of the concepts of GAME/SPORT with the example of business English idioms |
title_sort | understanding of the concept of business in terms of the concepts of game sport with the example of business english idioms |
topic | understanding concepts BUSINESS SPORT/GAME idioms cognitive linguistics |
url | http://scindeks-clanci.ceon.rs/data/pdf/0354-3099/2016/0354-30991618065M.pdf |
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