Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra Herbal

Pace Village, Silo District is a center for herbal plant production with several main herbal commodities such as Ginger, Curcuma, Citronella, and Javanese chili. The community still does not know the potential of the village as an herbal center because the promotional activities are not yet intensiv...

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Main Authors: Eliyatiningsih Eliyatiningsih, Iqbal Erdiansyah, Vega Kartika Sari, Dwi Nurahmanto
Format: Article
Language:English
Published: Department of Earth Science and Technology, Universitas Negeri Gorontalo 2023-08-01
Series:Lamahu
Subjects:
Online Access:https://ejurnal.ung.ac.id/index.php/lamahu/article/view/21165
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author Eliyatiningsih Eliyatiningsih
Iqbal Erdiansyah
Vega Kartika Sari
Dwi Nurahmanto
author_facet Eliyatiningsih Eliyatiningsih
Iqbal Erdiansyah
Vega Kartika Sari
Dwi Nurahmanto
author_sort Eliyatiningsih Eliyatiningsih
collection DOAJ
description Pace Village, Silo District is a center for herbal plant production with several main herbal commodities such as Ginger, Curcuma, Citronella, and Javanese chili. The community still does not know the potential of the village as an herbal center because the promotional activities are not yet intensive. This community service activity aims to improve partners' skills in carrying out promotional activities. This community service activity method is Participatory Rural Appraisal (PRA) approach with several activities including the coordination with partners, the counseling and promotion skills training, the mentoring, and the evaluation. In this community service activity partners are assisted in making promotional media, assisting exhibition activities, launching herbal product outlets, and creating a website. The results of the activity show that partners' understanding of promotional activities has increased, and promotional activities have had a significant impact on increasing partners' income in selling various herbal products.
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spelling doaj.art-1c02ff3b2fa549deb879eb2dc06bbeab2024-01-16T11:52:59ZengDepartment of Earth Science and Technology, Universitas Negeri GorontaloLamahu2828-68392828-66772023-08-012210911510.34312/ljpmt.v2i2.211656620Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra HerbalEliyatiningsih Eliyatiningsih0Iqbal Erdiansyah1Vega Kartika Sari2Dwi Nurahmanto3Program Studi Produksi Tanaman Hortikultura, Jurusan Produksi Pertanian, Politeknik Negeri JemberProgram Studi Teknologi Produksi Tanaman Pangan, Jurusan Produksi Pertanian, Politeknik Negeri JemberProgram Studi Agronomi, Fakultas Pertanian, Universitas JemberProgram Studi Profesi Apoteker, Fakultas Farmasi, Universitas JemberPace Village, Silo District is a center for herbal plant production with several main herbal commodities such as Ginger, Curcuma, Citronella, and Javanese chili. The community still does not know the potential of the village as an herbal center because the promotional activities are not yet intensive. This community service activity aims to improve partners' skills in carrying out promotional activities. This community service activity method is Participatory Rural Appraisal (PRA) approach with several activities including the coordination with partners, the counseling and promotion skills training, the mentoring, and the evaluation. In this community service activity partners are assisted in making promotional media, assisting exhibition activities, launching herbal product outlets, and creating a website. The results of the activity show that partners' understanding of promotional activities has increased, and promotional activities have had a significant impact on increasing partners' income in selling various herbal products.https://ejurnal.ung.ac.id/index.php/lamahu/article/view/21165herbalpromotionparticipatorywebsite
spellingShingle Eliyatiningsih Eliyatiningsih
Iqbal Erdiansyah
Vega Kartika Sari
Dwi Nurahmanto
Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra Herbal
Lamahu
herbal
promotion
participatory
website
title Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra Herbal
title_full Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra Herbal
title_fullStr Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra Herbal
title_full_unstemmed Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra Herbal
title_short Optimalisasi Kegiatan Promosi Desa Pace Sebagai Sentra Herbal
title_sort optimalisasi kegiatan promosi desa pace sebagai sentra herbal
topic herbal
promotion
participatory
website
url https://ejurnal.ung.ac.id/index.php/lamahu/article/view/21165
work_keys_str_mv AT eliyatiningsiheliyatiningsih optimalisasikegiatanpromosidesapacesebagaisentraherbal
AT iqbalerdiansyah optimalisasikegiatanpromosidesapacesebagaisentraherbal
AT vegakartikasari optimalisasikegiatanpromosidesapacesebagaisentraherbal
AT dwinurahmanto optimalisasikegiatanpromosidesapacesebagaisentraherbal