Innovation, Imitation and Competitive Value Analysis
The most widespread kind of innovation in global markets is incremental innovation, which modifies business processes, typically without visible manifestations outside the company. Incremental innovation is also applied to products, bringing changes to their characteristics, and/or impacting on the...
Main Author: | Margherita Corniani |
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Format: | Article |
Language: | English |
Published: |
Niccolò Cusano University-Rome
2012-06-01
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Series: | Symphonya |
Subjects: | |
Online Access: | https://symphonya.unicusano.it/article/view/9400 |
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