Management of the company responses to market changes

The kinds of reactions of enterprise to changes on market, the peculiarities of choice of method of corresponding management solution and instruments for successful marketing activity are considered.

Bibliographic Details
Main Author: N.O. Derzhak
Format: Article
Language:English
Published: Sumy State University 2011-10-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_3_1_106_110.pdf
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author N.O. Derzhak
author_facet N.O. Derzhak
author_sort N.O. Derzhak
collection DOAJ
description The kinds of reactions of enterprise to changes on market, the peculiarities of choice of method of corresponding management solution and instruments for successful marketing activity are considered.
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spelling doaj.art-1c106f2d2da04154b4e6ee572d8aa1682024-02-02T17:30:45ZengSumy State UniversityMarketing i Menedžment Innovacij2218-45112011-10-0123/1106110Management of the company responses to market changesN.O. DerzhakThe kinds of reactions of enterprise to changes on market, the peculiarities of choice of method of corresponding management solution and instruments for successful marketing activity are considered.http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_3_1_106_110.pdfmanagement decisionsreaction of enterprisemarketing activities
spellingShingle N.O. Derzhak
Management of the company responses to market changes
Marketing i Menedžment Innovacij
management decisions
reaction of enterprise
marketing activities
title Management of the company responses to market changes
title_full Management of the company responses to market changes
title_fullStr Management of the company responses to market changes
title_full_unstemmed Management of the company responses to market changes
title_short Management of the company responses to market changes
title_sort management of the company responses to market changes
topic management decisions
reaction of enterprise
marketing activities
url http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_3_1_106_110.pdf
work_keys_str_mv AT noderzhak managementofthecompanyresponsestomarketchanges