STRATEGY OF SALES AND COMMUNICATION OF HOTEL SERVICES DURING THE WAR
In the conditions that have developed in the economy of Ukraine, the organization of processes in the hotel business and the formation of sales and communication strategies have undergone changes, as well as the tourism sector as a whole. Each hotel enterprise needs to clearly understand the plan o...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Editura Universitatii Agora
2023-06-01
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| Series: | Agora International Journal of Economical Sciences |
| Online Access: | https://univagora.ro/jour/index.php/aijes/article/view/5762 |