Managing the relationship between strategic resources and competitive priorities through the resource-based view
Firms should develop and improve strategic resources that are important for the competitive priorities, especially those that are important to customers. Using resource-based view of the firm as a theoretical perspective, this paper aims to analyze how strategic resources can contribute to the compe...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal de Santa Catarina
2015-06-01
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| Series: | Revista Produção Online |
| Subjects: | |
| Online Access: | http://producaoonline.org.br/rpo/article/view/1939 |
| _version_ | 1818941095117062144 |
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| author | Cláudia Fabiana Gohr Yuri Laio Teixeira Veras Silva |
| author_facet | Cláudia Fabiana Gohr Yuri Laio Teixeira Veras Silva |
| author_sort | Cláudia Fabiana Gohr |
| collection | DOAJ |
| description | Firms should develop and improve strategic resources that are important for the competitive priorities, especially those that are important to customers. Using resource-based view of the firm as a theoretical perspective, this paper aims to analyze how strategic resources can contribute to the competitive priorities of an organization that operates in the logistic sector. The research method used was the case study using as the main technique of data collection semi-structured and structured interviews; and, systematic observations. The resources that contribute effectively to competitive priorities that need improvement are sales control, loyal customer base, partners experience and agile feedback to customers. However, only the experience of the partners provides to the company sustainable competitive advantage. Others resources identified in the field research provide only a competitive parity, despite this, support important competitive priorities. |
| first_indexed | 2024-12-20T06:50:05Z |
| format | Article |
| id | doaj.art-1d3e17ab61dc4f47a0a2bac8841f12b3 |
| institution | Directory Open Access Journal |
| issn | 1676-1901 |
| language | English |
| last_indexed | 2024-12-20T06:50:05Z |
| publishDate | 2015-06-01 |
| publisher | Universidade Federal de Santa Catarina |
| record_format | Article |
| series | Revista Produção Online |
| spelling | doaj.art-1d3e17ab61dc4f47a0a2bac8841f12b32022-12-21T19:49:34ZengUniversidade Federal de Santa CatarinaRevista Produção Online1676-19012015-06-0115273475710.14488/1676-1901.v15i2.1939692Managing the relationship between strategic resources and competitive priorities through the resource-based viewCláudia Fabiana Gohr0Yuri Laio Teixeira Veras Silva1UFPB - Universidade Federal da ParaíbaUFPB - Universidade Federal da ParaíbaFirms should develop and improve strategic resources that are important for the competitive priorities, especially those that are important to customers. Using resource-based view of the firm as a theoretical perspective, this paper aims to analyze how strategic resources can contribute to the competitive priorities of an organization that operates in the logistic sector. The research method used was the case study using as the main technique of data collection semi-structured and structured interviews; and, systematic observations. The resources that contribute effectively to competitive priorities that need improvement are sales control, loyal customer base, partners experience and agile feedback to customers. However, only the experience of the partners provides to the company sustainable competitive advantage. Others resources identified in the field research provide only a competitive parity, despite this, support important competitive priorities.http://producaoonline.org.br/rpo/article/view/1939Estratégia de Operações. Prioridades Competitivas. Recursos Estratégicos. Visão Baseada em Recursos. Vantagem Competitiva. |
| spellingShingle | Cláudia Fabiana Gohr Yuri Laio Teixeira Veras Silva Managing the relationship between strategic resources and competitive priorities through the resource-based view Revista Produção Online Estratégia de Operações. Prioridades Competitivas. Recursos Estratégicos. Visão Baseada em Recursos. Vantagem Competitiva. |
| title | Managing the relationship between strategic resources and competitive priorities through the resource-based view |
| title_full | Managing the relationship between strategic resources and competitive priorities through the resource-based view |
| title_fullStr | Managing the relationship between strategic resources and competitive priorities through the resource-based view |
| title_full_unstemmed | Managing the relationship between strategic resources and competitive priorities through the resource-based view |
| title_short | Managing the relationship between strategic resources and competitive priorities through the resource-based view |
| title_sort | managing the relationship between strategic resources and competitive priorities through the resource based view |
| topic | Estratégia de Operações. Prioridades Competitivas. Recursos Estratégicos. Visão Baseada em Recursos. Vantagem Competitiva. |
| url | http://producaoonline.org.br/rpo/article/view/1939 |
| work_keys_str_mv | AT claudiafabianagohr managingtherelationshipbetweenstrategicresourcesandcompetitiveprioritiesthroughtheresourcebasedview AT yurilaioteixeiraverassilva managingtherelationshipbetweenstrategicresourcesandcompetitiveprioritiesthroughtheresourcebasedview |