| Summary: | The aim of this article is to determine the factors affecting the purchasing preferences of consumers for non-wood forest products. The study was conducted in Burdur province. The data were obtained by survey method. Percentage and frequencies were used for data analysis and chi-square test was used to determine differences according to socio-demographic characteristics. Purchasing preferences were determined by fuzzy paired comparison method. According to the results of the study; (a) Products are mainly supplied from seller of medicinal herbs, (b) The most important factors in consumers' purchasing preferences are natural and reliable products, health and nutritional values, (c) Among consumers, the rate of obtaining non-wood forest products by collecting from nature is very high. The most important reason for choosing this supply is the desire to consume the natural ones.
|
|---|