Tourist mobile applications: Evaluation of the VisitMalopolska app
The aim of the article is to evaluate the functionality of the VisitMalopolska mobile application developed for tourists. An attempt is made to outline ideas that allow tourists to explore Małopolska on their own, as well as to facilitate access to information about the region. The study focuses on...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Lodz University Press
2021-06-01
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| Series: | Tourism |
| Subjects: | |
| Online Access: | https://czasopisma.uni.lodz.pl/tourism/article/view/8504 |
| _version_ | 1818462230468886528 |
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| author | Iryna Manczak Maria Bajak |
| author_facet | Iryna Manczak Maria Bajak |
| author_sort | Iryna Manczak |
| collection | DOAJ |
| description | The aim of the article is to evaluate the functionality of the VisitMalopolska mobile application developed for tourists. An attempt is made to outline ideas that allow tourists to explore Małopolska on their own, as well as to facilitate access to information about the region. The study focuses on the diverse use of mobile applications in tourism and in addition discusses the objectives and research method used. The main part of the discussion concerns the characteristics and evaluation of the most important functionalities of the new VisitMalopolska tourist application. In the main part of the article the most important functionalities available are evaluated and to do this, the point method was used |
| first_indexed | 2024-12-14T23:58:44Z |
| format | Article |
| id | doaj.art-1dccf84455874c6a8a455257fd35af8a |
| institution | Directory Open Access Journal |
| issn | 0867-5856 2080-6922 |
| language | English |
| last_indexed | 2024-12-14T23:58:44Z |
| publishDate | 2021-06-01 |
| publisher | Lodz University Press |
| record_format | Article |
| series | Tourism |
| spelling | doaj.art-1dccf84455874c6a8a455257fd35af8a2022-12-21T22:42:59ZengLodz University PressTourism0867-58562080-69222021-06-01311293810.18778/0867-5856.31.1.148388Tourist mobile applications: Evaluation of the VisitMalopolska appIryna Manczak0https://orcid.org/0000-0002-9661-9945Maria Bajak1https://orcid.org/0000-0003-4769-7696Cracow University of Economics, College of Management and Quality Sciences, Faculty of Management, Departament of Commerce and Market InstitutionsCracow University of Economics, College of Management and Quality Sciences, Faculty of Management, Departament of MarketingThe aim of the article is to evaluate the functionality of the VisitMalopolska mobile application developed for tourists. An attempt is made to outline ideas that allow tourists to explore Małopolska on their own, as well as to facilitate access to information about the region. The study focuses on the diverse use of mobile applications in tourism and in addition discusses the objectives and research method used. The main part of the discussion concerns the characteristics and evaluation of the most important functionalities of the new VisitMalopolska tourist application. In the main part of the article the most important functionalities available are evaluated and to do this, the point method was usedhttps://czasopisma.uni.lodz.pl/tourism/article/view/8504mobile technologiesmobile applications in tourismmałopolskavisitmalopolska |
| spellingShingle | Iryna Manczak Maria Bajak Tourist mobile applications: Evaluation of the VisitMalopolska app Tourism mobile technologies mobile applications in tourism małopolska visitmalopolska |
| title | Tourist mobile applications: Evaluation of the VisitMalopolska app |
| title_full | Tourist mobile applications: Evaluation of the VisitMalopolska app |
| title_fullStr | Tourist mobile applications: Evaluation of the VisitMalopolska app |
| title_full_unstemmed | Tourist mobile applications: Evaluation of the VisitMalopolska app |
| title_short | Tourist mobile applications: Evaluation of the VisitMalopolska app |
| title_sort | tourist mobile applications evaluation of the visitmalopolska app |
| topic | mobile technologies mobile applications in tourism małopolska visitmalopolska |
| url | https://czasopisma.uni.lodz.pl/tourism/article/view/8504 |
| work_keys_str_mv | AT irynamanczak touristmobileapplicationsevaluationofthevisitmalopolskaapp AT mariabajak touristmobileapplicationsevaluationofthevisitmalopolskaapp |