The educational services market and new trends in the state educational policy in contemporary Russia
The article analyzes main trends in the development of the higher education system in the contemporary Russian society that seeks to form a new innovation-oriented person, a professional with a wide range of knowledge and skills including the lifelong learning ability. The authors consider the impac...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Peoples’ Friendship University of Russia (RUDN University)
2015-12-01
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| Series: | RUDN journal of Sociology |
| Subjects: | |
| Online Access: | http://journals.rudn.ru/sociology/article/view/6146 |
| _version_ | 1828790536771731456 |
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| author | I N Efimova A V Makoveychuk |
| author_facet | I N Efimova A V Makoveychuk |
| author_sort | I N Efimova |
| collection | DOAJ |
| description | The article analyzes main trends in the development of the higher education system in the contemporary Russian society that seeks to form a new innovation-oriented person, a professional with a wide range of knowledge and skills including the lifelong learning ability. The authors consider the impact of universities ratings and images on the psychological aspects of enrollees’ motivation to choose a higher education institution; describe key mechanisms of the formation of a favorable information field to work with future potential students; identify the most effective channels and content of communication, as well as public opinion leaders determining the choice of a university to study in; forecast the development of such a communication policy both at the internal educational market and in the framework of the international promotion of Russian higher education and improving the quality of education and competitiveness of Russian universities at the international research and educational market. The authors consider their empirical study quite valuable for they analyzed the key trends in the development of the higher education for the period from 2011 to 2014, and indicated some guidelines for further research in the field. These trends and prospects were revealed on the data of the sociological survey conducted in Lobachevsky State University of Nizhniy Novgorod during the admission campaigns of 2011-2014. |
| first_indexed | 2024-12-12T01:32:14Z |
| format | Article |
| id | doaj.art-1e3eef857d2047cba7b9c30065842c7a |
| institution | Directory Open Access Journal |
| issn | 2313-2272 2408-8897 |
| language | English |
| last_indexed | 2024-12-12T01:32:14Z |
| publishDate | 2015-12-01 |
| publisher | Peoples’ Friendship University of Russia (RUDN University) |
| record_format | Article |
| series | RUDN journal of Sociology |
| spelling | doaj.art-1e3eef857d2047cba7b9c30065842c7a2022-12-22T00:42:57ZengPeoples’ Friendship University of Russia (RUDN University)RUDN journal of Sociology2313-22722408-88972015-12-011541491586145The educational services market and new trends in the state educational policy in contemporary RussiaI N Efimova0A V Makoveychuk1<p>Нижегородский государственный университет им. Н.И. Лобачевского</p><p>Нижегородский государственный университет им. Н.И. Лобачевского</p>The article analyzes main trends in the development of the higher education system in the contemporary Russian society that seeks to form a new innovation-oriented person, a professional with a wide range of knowledge and skills including the lifelong learning ability. The authors consider the impact of universities ratings and images on the psychological aspects of enrollees’ motivation to choose a higher education institution; describe key mechanisms of the formation of a favorable information field to work with future potential students; identify the most effective channels and content of communication, as well as public opinion leaders determining the choice of a university to study in; forecast the development of such a communication policy both at the internal educational market and in the framework of the international promotion of Russian higher education and improving the quality of education and competitiveness of Russian universities at the international research and educational market. The authors consider their empirical study quite valuable for they analyzed the key trends in the development of the higher education for the period from 2011 to 2014, and indicated some guidelines for further research in the field. These trends and prospects were revealed on the data of the sociological survey conducted in Lobachevsky State University of Nizhniy Novgorod during the admission campaigns of 2011-2014.http://journals.rudn.ru/sociology/article/view/6146рынок образовательных услугмотивацияобразовательные потребностинациональный исследовательский университетбренд вузарейтинг вузаглобальная конкурентоспособность вуза |
| spellingShingle | I N Efimova A V Makoveychuk The educational services market and new trends in the state educational policy in contemporary Russia RUDN journal of Sociology рынок образовательных услуг мотивация образовательные потребности национальный исследовательский университет бренд вуза рейтинг вуза глобальная конкурентоспособность вуза |
| title | The educational services market and new trends in the state educational policy in contemporary Russia |
| title_full | The educational services market and new trends in the state educational policy in contemporary Russia |
| title_fullStr | The educational services market and new trends in the state educational policy in contemporary Russia |
| title_full_unstemmed | The educational services market and new trends in the state educational policy in contemporary Russia |
| title_short | The educational services market and new trends in the state educational policy in contemporary Russia |
| title_sort | educational services market and new trends in the state educational policy in contemporary russia |
| topic | рынок образовательных услуг мотивация образовательные потребности национальный исследовательский университет бренд вуза рейтинг вуза глобальная конкурентоспособность вуза |
| url | http://journals.rudn.ru/sociology/article/view/6146 |
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