The brand of regional products as a tool to promote rural development (on the basis of opolskie voivodeship)
In recent years a growing interest in regional products could be observed. Products which names point to the place of their origin are bought willingly. Regional products are frequently rediscovered, often found by accident to be finally found with a great efforts in the shops. The specific qualitie...
| প্রধান লেখক: | , |
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| বিন্যাস: | প্রবন্ধ |
| ভাষা: | English |
| প্রকাশিত: |
University of Life Sciences in Poznań
2010-01-01
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| মালা: | Journal of Agribusiness and Rural Development |
| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | http://www.jard.edu.pl/tom18/zeszyt4/art_6_pl.pdf |
| সংক্ষিপ্ত: | In recent years a growing interest in regional products could be observed. Products which names point to the place of their origin are bought willingly. Regional products are frequently rediscovered, often found by accident to be finally found with a great efforts in the shops. The specific qualities of the regional products, and especially those of traditional food products, decide about their originality and authenticity. It also proves the fact that they are bought more willingly than mass products. The research on the behaviour of the consumers on the regional products market in Opole area shows that these products are bought willingly. They also create a chance to show and promote the region they are from. |
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| আইএসএসএন: | 1899-5241 1899-5772 |