Modelling and predicting online vaccination views using bow-tie decomposition

Social media has become increasingly important in shaping public vaccination views, especially since the COVID-19 outbreak. This paper uses bow-tie structure to analyse a temporal dataset of directed online social networks that represent the information exchange among anti-vaccination, pro-vaccinati...

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Главные авторы: Yueting Han, Marya Bazzi, Paolo Turrini
Формат: Статья
Язык:English
Опубликовано: The Royal Society 2024-02-01
Серии:Royal Society Open Science
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Online-ссылка:https://royalsocietypublishing.org/doi/10.1098/rsos.231792
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author Yueting Han
Marya Bazzi
Paolo Turrini
author_facet Yueting Han
Marya Bazzi
Paolo Turrini
author_sort Yueting Han
collection DOAJ
description Social media has become increasingly important in shaping public vaccination views, especially since the COVID-19 outbreak. This paper uses bow-tie structure to analyse a temporal dataset of directed online social networks that represent the information exchange among anti-vaccination, pro-vaccination and neutral Facebook pages. Bow-tie structure decomposes a network into seven components, with two components, strongly connected component (SCC) and out-periphery component (OUT), emphasized in this paper: SCC is the largest strongly connected component, acting as an ‘information magnifier’, and OUT contains all nodes with a directed path from a node in SCC, acting as an ‘information creator’. We consistently observe statistically significant bow-tie structures with different dominant components for each vaccination group over time. In particular, the anti-vaccination group has a large OUT, and the pro-vaccination group has a large SCC. We further investigate changes in opinions over time, as measured by fan count variations, using agent-based simulations and machine learning models. Across both methods, accounting for bow-tie decomposition better reflects information flow differences among vaccination groups and improves our opinion dynamics prediction results. The modelling frameworks we consider can be applied to any multi-stance temporal network and could form a basis for exploring opinion dynamics using bow-tie structure in a wide range of applications.
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spelling doaj.art-21cd49f3e5d547c9aa7a64567db2ab8c2024-02-21T00:05:20ZengThe Royal SocietyRoyal Society Open Science2054-57032024-02-0111210.1098/rsos.231792Modelling and predicting online vaccination views using bow-tie decompositionYueting Han0Marya Bazzi1Paolo Turrini2MathSys CDT, University of Warwick, Coventry, UKMathematics Institute, University of Warwick, Coventry, UKDepartment of Computer Science, University of Warwick, Coventry, UKSocial media has become increasingly important in shaping public vaccination views, especially since the COVID-19 outbreak. This paper uses bow-tie structure to analyse a temporal dataset of directed online social networks that represent the information exchange among anti-vaccination, pro-vaccination and neutral Facebook pages. Bow-tie structure decomposes a network into seven components, with two components, strongly connected component (SCC) and out-periphery component (OUT), emphasized in this paper: SCC is the largest strongly connected component, acting as an ‘information magnifier’, and OUT contains all nodes with a directed path from a node in SCC, acting as an ‘information creator’. We consistently observe statistically significant bow-tie structures with different dominant components for each vaccination group over time. In particular, the anti-vaccination group has a large OUT, and the pro-vaccination group has a large SCC. We further investigate changes in opinions over time, as measured by fan count variations, using agent-based simulations and machine learning models. Across both methods, accounting for bow-tie decomposition better reflects information flow differences among vaccination groups and improves our opinion dynamics prediction results. The modelling frameworks we consider can be applied to any multi-stance temporal network and could form a basis for exploring opinion dynamics using bow-tie structure in a wide range of applications.https://royalsocietypublishing.org/doi/10.1098/rsos.231792computational social sciencesocial networksdata analysisopinion dynamicssocial psychology
spellingShingle Yueting Han
Marya Bazzi
Paolo Turrini
Modelling and predicting online vaccination views using bow-tie decomposition
Royal Society Open Science
computational social science
social networks
data analysis
opinion dynamics
social psychology
title Modelling and predicting online vaccination views using bow-tie decomposition
title_full Modelling and predicting online vaccination views using bow-tie decomposition
title_fullStr Modelling and predicting online vaccination views using bow-tie decomposition
title_full_unstemmed Modelling and predicting online vaccination views using bow-tie decomposition
title_short Modelling and predicting online vaccination views using bow-tie decomposition
title_sort modelling and predicting online vaccination views using bow tie decomposition
topic computational social science
social networks
data analysis
opinion dynamics
social psychology
url https://royalsocietypublishing.org/doi/10.1098/rsos.231792
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