Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social Media

Rampant fake news on social media has drawn significant attention. Yet, much remains unknown as to how such imbalanced evaluations of self versus others could shape social media users’ perceptions and their subsequent attitudes and behavioral intentions regarding social media news. An online survey...

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Bibliographic Details
Main Authors: Fan Yang, Michael Horning
Format: Article
Language:English
Published: SAGE Publishing 2020-09-01
Series:Social Media + Society
Online Access:https://doi.org/10.1177/2056305120955173
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author Fan Yang
Michael Horning
author_facet Fan Yang
Michael Horning
author_sort Fan Yang
collection DOAJ
description Rampant fake news on social media has drawn significant attention. Yet, much remains unknown as to how such imbalanced evaluations of self versus others could shape social media users’ perceptions and their subsequent attitudes and behavioral intentions regarding social media news. An online survey ( N  = 335) was conducted to examine the third person effect (TPE) in fake news on social media and suggested that users perceived a greater influence of fake news on others than on themselves. However, although users evaluated fake news as socially undesirable, they were still unsupportive of government censorship as a remedy. In addition, the perceived prevalence of fake news leads audiences to reported significantly less willingness to share all news on social media either online or offline.
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spelling doaj.art-22b74dd0ae834994a68626a929a92fe92022-12-21T19:54:53ZengSAGE PublishingSocial Media + Society2056-30512020-09-01610.1177/2056305120955173Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social MediaFan Yang0Michael Horning1Virginia Tech, USAVirginia Tech, USARampant fake news on social media has drawn significant attention. Yet, much remains unknown as to how such imbalanced evaluations of self versus others could shape social media users’ perceptions and their subsequent attitudes and behavioral intentions regarding social media news. An online survey ( N  = 335) was conducted to examine the third person effect (TPE) in fake news on social media and suggested that users perceived a greater influence of fake news on others than on themselves. However, although users evaluated fake news as socially undesirable, they were still unsupportive of government censorship as a remedy. In addition, the perceived prevalence of fake news leads audiences to reported significantly less willingness to share all news on social media either online or offline.https://doi.org/10.1177/2056305120955173
spellingShingle Fan Yang
Michael Horning
Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social Media
Social Media + Society
title Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social Media
title_full Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social Media
title_fullStr Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social Media
title_full_unstemmed Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social Media
title_short Reluctant to Share: How Third Person Perceptions of Fake News Discourage News Readers From Sharing “Real News” on Social Media
title_sort reluctant to share how third person perceptions of fake news discourage news readers from sharing real news on social media
url https://doi.org/10.1177/2056305120955173
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AT michaelhorning reluctanttosharehowthirdpersonperceptionsoffakenewsdiscouragenewsreadersfromsharingrealnewsonsocialmedia