Business networking relationships for business success
This study explored the context of business relationships in the networking practices of South African businesses. The objective of this study was to investigate the networking practices of Gauteng businesses and specific perceptions and experiences of business owners and managers on their business...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
AOSIS
2008-06-01
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| Series: | South African Journal of Business Management |
| Online Access: | https://sajbm.org/index.php/sajbm/article/view/558 |
| _version_ | 1828198673884905472 |
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| author | S. De Klerk J. Kroon |
| author_facet | S. De Klerk J. Kroon |
| author_sort | S. De Klerk |
| collection | DOAJ |
| description | This study explored the context of business relationships in the networking practices of South African businesses. The objective of this study was to investigate the networking practices of Gauteng businesses and specific perceptions and experiences of business owners and managers on their business networking objectives. A multi-method design was used, which included qualitative research (focus groups) and quantitative research (structured questionnaire). Perceptions recorded amongst the participants indicated that business relationships are built for referrals and strategic networking connections. Different forms of business networking and different motivations behind the building of business networks were identified, such as profit, access to resources and improved efficiency. Different characteristics in terms of business relationships were identified and different age groups, group 1 (44 years and younger) and group 2 (older than 45 years of age) indicated that they felt differently about the number of connections in a network. This article can contribute to the business practice of networking and the awareness of business owners and managers in terms of the importance and influence of networking in their specific business. |
| first_indexed | 2024-04-12T10:42:14Z |
| format | Article |
| id | doaj.art-234ed7fd2c6e47388b0b1570f3a6e9fa |
| institution | Directory Open Access Journal |
| issn | 2078-5585 2078-5976 |
| language | English |
| last_indexed | 2024-04-12T10:42:14Z |
| publishDate | 2008-06-01 |
| publisher | AOSIS |
| record_format | Article |
| series | South African Journal of Business Management |
| spelling | doaj.art-234ed7fd2c6e47388b0b1570f3a6e9fa2022-12-22T03:36:34ZengAOSISSouth African Journal of Business Management2078-55852078-59762008-06-01392253510.4102/sajbm.v39i2.558282Business networking relationships for business successS. De Klerk0J. Kroon1School of Business Management, North-West UniversitySchool of Business Management, North-West UniversityThis study explored the context of business relationships in the networking practices of South African businesses. The objective of this study was to investigate the networking practices of Gauteng businesses and specific perceptions and experiences of business owners and managers on their business networking objectives. A multi-method design was used, which included qualitative research (focus groups) and quantitative research (structured questionnaire). Perceptions recorded amongst the participants indicated that business relationships are built for referrals and strategic networking connections. Different forms of business networking and different motivations behind the building of business networks were identified, such as profit, access to resources and improved efficiency. Different characteristics in terms of business relationships were identified and different age groups, group 1 (44 years and younger) and group 2 (older than 45 years of age) indicated that they felt differently about the number of connections in a network. This article can contribute to the business practice of networking and the awareness of business owners and managers in terms of the importance and influence of networking in their specific business.https://sajbm.org/index.php/sajbm/article/view/558 |
| spellingShingle | S. De Klerk J. Kroon Business networking relationships for business success South African Journal of Business Management |
| title | Business networking relationships for business success |
| title_full | Business networking relationships for business success |
| title_fullStr | Business networking relationships for business success |
| title_full_unstemmed | Business networking relationships for business success |
| title_short | Business networking relationships for business success |
| title_sort | business networking relationships for business success |
| url | https://sajbm.org/index.php/sajbm/article/view/558 |
| work_keys_str_mv | AT sdeklerk businessnetworkingrelationshipsforbusinesssuccess AT jkroon businessnetworkingrelationshipsforbusinesssuccess |