Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learning

Machine learning, particularly classification algorithms, constructs mathematical models from labeled data that can predict labels for new data. Using its capability to identify distinguishing patterns among multi-dimensional data, we investigated the impact of three factors on the observation of ar...

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Main Authors: Sangwon Lee, Yongha Hwang, Yan Jin, Sihyeong Ahn, Jaewan Park
Format: Article
Language:English
Published: Bern Open Publishing 2019-07-01
Series:Journal of Eye Movement Research
Subjects:
Online Access:https://bop.unibe.ch/JEMR/article/view/4559
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author Sangwon Lee
Yongha Hwang
Yan Jin
Sihyeong Ahn
Jaewan Park
author_facet Sangwon Lee
Yongha Hwang
Yan Jin
Sihyeong Ahn
Jaewan Park
author_sort Sangwon Lee
collection DOAJ
description Machine learning, particularly classification algorithms, constructs mathematical models from labeled data that can predict labels for new data. Using its capability to identify distinguishing patterns among multi-dimensional data, we investigated the impact of three factors on the observation of architectural scenes: Individuality, education, and image stimuli. An analysis of the eye-tracking data revealed that (1) a velocity histogram was unique to individuals, (2) students of architecture and other disciplines could be distinguished via endogenous parameters, but (3) they were more distinct in terms of seeking structural versus symbolic elements. Because of the reverse nature of the classification algorithms that automatically learn from data, we could identify relevant parameters and distinguishing eye-tracking patterns that have not been reported in previous studies.
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spelling doaj.art-249d7f1465414a48abc26bf80e74a2b32022-12-21T23:18:16ZengBern Open PublishingJournal of Eye Movement Research1995-86922019-07-0112210.16910/jemr.12.2.4Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learningSangwon Lee0Yongha Hwang1Yan Jin2Sihyeong Ahn3Jaewan Park4Yonsei University, Seoul, South KoreaSpace Information and Planning, University of Michigan, 2800 Plymouth Rd Ann Arbor, MI 48109Qingdao University of Technology Qingdao, ChinaYonsei University, Seoul, South KoreaYonsei University, Seoul, South KoreaMachine learning, particularly classification algorithms, constructs mathematical models from labeled data that can predict labels for new data. Using its capability to identify distinguishing patterns among multi-dimensional data, we investigated the impact of three factors on the observation of architectural scenes: Individuality, education, and image stimuli. An analysis of the eye-tracking data revealed that (1) a velocity histogram was unique to individuals, (2) students of architecture and other disciplines could be distinguished via endogenous parameters, but (3) they were more distinct in terms of seeking structural versus symbolic elements. Because of the reverse nature of the classification algorithms that automatically learn from data, we could identify relevant parameters and distinguishing eye-tracking patterns that have not been reported in previous studies.https://bop.unibe.ch/JEMR/article/view/4559Eye trackingvisual attentionindividual differencesart perceptionarchitectural designmachine learning
spellingShingle Sangwon Lee
Yongha Hwang
Yan Jin
Sihyeong Ahn
Jaewan Park
Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learning
Journal of Eye Movement Research
Eye tracking
visual attention
individual differences
art perception
architectural design
machine learning
title Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learning
title_full Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learning
title_fullStr Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learning
title_full_unstemmed Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learning
title_short Effects of individuality, education, and image on visual attention: Analyzing eye-tracking data using machine learning
title_sort effects of individuality education and image on visual attention analyzing eye tracking data using machine learning
topic Eye tracking
visual attention
individual differences
art perception
architectural design
machine learning
url https://bop.unibe.ch/JEMR/article/view/4559
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AT yanjin effectsofindividualityeducationandimageonvisualattentionanalyzingeyetrackingdatausingmachinelearning
AT sihyeongahn effectsofindividualityeducationandimageonvisualattentionanalyzingeyetrackingdatausingmachinelearning
AT jaewanpark effectsofindividualityeducationandimageonvisualattentionanalyzingeyetrackingdatausingmachinelearning