Persuasion in Messages
Specific contextual cues are added to media messages that persuade people to think one way or another about an issue and influence their actions. In this publication, you will learn the different ways that the mass media use persuasion and how persuasion encourages the audience to change their attit...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
The University of Florida George A. Smathers Libraries
2013-09-01
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| Series: | EDIS |
| Online Access: | https://journals.flvc.org/edis/article/view/121117 |