Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics

Abstract: Football is interrelated to several industrial and commercial segments. It generates significant economic and social results. Thus, football needs to be understood as a value ecosystem. The multiplying and systemic effects of the football chain are not known to clubs and society. The curre...

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Main Authors: Rosiane Serrano, Maria Isabel Wolf Motta Morandi, Daniel Pacheco Lacerda, Ricardo Augusto Cassel, Fabio Sartori Piran
Format: Article
Language:Portuguese
Published: Universidade Federal de São Carlos 2022-05-01
Series:Gestão & Produção
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0104-530X2022000100219&lng=en&tlng=en
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author Rosiane Serrano
Maria Isabel Wolf Motta Morandi
Daniel Pacheco Lacerda
Ricardo Augusto Cassel
Fabio Sartori Piran
author_facet Rosiane Serrano
Maria Isabel Wolf Motta Morandi
Daniel Pacheco Lacerda
Ricardo Augusto Cassel
Fabio Sartori Piran
author_sort Rosiane Serrano
collection DOAJ
description Abstract: Football is interrelated to several industrial and commercial segments. It generates significant economic and social results. Thus, football needs to be understood as a value ecosystem. The multiplying and systemic effects of the football chain are not known to clubs and society. The current literature has neglected them. This study aims to dynamically evaluate improvement actions aiming to add economic value to the Brazilian football value ecosystem based on a system dynamics model. It is possible to identify a dynamic relation between variables in the football ecosystem and assess the impacts of the improvement actions proposed here. We also propose and simulate scenarios demonstrating the impacts of decisions before implementing them in the real context and identify multiplying effects on the football value ecosystem. The results of the simulation show a positive impact of professional management on the football business for the club and society.
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spelling doaj.art-24f68e2d67314c6a8fed83646968fa6e2022-12-22T02:11:00ZporUniversidade Federal de São CarlosGestão & Produção1806-96492022-05-012910.1590/1806-9649-2022v29e10621Evaluation of leverage points of the Brazilian football value ecosystem using system dynamicsRosiane Serranohttps://orcid.org/0000-0002-6618-0839Maria Isabel Wolf Motta Morandihttps://orcid.org/0000-0003-1337-1487Daniel Pacheco Lacerdahttps://orcid.org/0000-0002-8011-3376Ricardo Augusto Casselhttps://orcid.org/0000-0002-9308-6434Fabio Sartori Piranhttps://orcid.org/0000-0002-8633-6175Abstract: Football is interrelated to several industrial and commercial segments. It generates significant economic and social results. Thus, football needs to be understood as a value ecosystem. The multiplying and systemic effects of the football chain are not known to clubs and society. The current literature has neglected them. This study aims to dynamically evaluate improvement actions aiming to add economic value to the Brazilian football value ecosystem based on a system dynamics model. It is possible to identify a dynamic relation between variables in the football ecosystem and assess the impacts of the improvement actions proposed here. We also propose and simulate scenarios demonstrating the impacts of decisions before implementing them in the real context and identify multiplying effects on the football value ecosystem. The results of the simulation show a positive impact of professional management on the football business for the club and society.http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0104-530X2022000100219&lng=en&tlng=enFootballSystem Dynamics ModelBrazilian footballValue ecosystem
spellingShingle Rosiane Serrano
Maria Isabel Wolf Motta Morandi
Daniel Pacheco Lacerda
Ricardo Augusto Cassel
Fabio Sartori Piran
Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics
Gestão & Produção
Football
System Dynamics Model
Brazilian football
Value ecosystem
title Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics
title_full Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics
title_fullStr Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics
title_full_unstemmed Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics
title_short Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics
title_sort evaluation of leverage points of the brazilian football value ecosystem using system dynamics
topic Football
System Dynamics Model
Brazilian football
Value ecosystem
url http://www.scielo.br/scielo.php?script=sci_arttext&pid=S0104-530X2022000100219&lng=en&tlng=en
work_keys_str_mv AT rosianeserrano evaluationofleveragepointsofthebrazilianfootballvalueecosystemusingsystemdynamics
AT mariaisabelwolfmottamorandi evaluationofleveragepointsofthebrazilianfootballvalueecosystemusingsystemdynamics
AT danielpachecolacerda evaluationofleveragepointsofthebrazilianfootballvalueecosystemusingsystemdynamics
AT ricardoaugustocassel evaluationofleveragepointsofthebrazilianfootballvalueecosystemusingsystemdynamics
AT fabiosartoripiran evaluationofleveragepointsofthebrazilianfootballvalueecosystemusingsystemdynamics