Consumers' Willingness to Pay for Treatment-Induced Quality Attributes in Anjou Pears

Consumers' Willingness to Pay for Treatment-Induced Quality Attributes in Anjou Pears

Ethylene treatments provide an effective method for shortening post-harvest ripening periods for winter Anjou pears and allow market availability throughout the year. However, pear quality may vary under different treatments. A sensory experiment and a consumer survey including questions that addres...

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Bibliographic Details
Main Authors: Huifang Zhang, Rosa Karina Gallardo, Jill J. McCluskey, Eugene M. Kupferman
Format: Article
Language:English
Published: Western Agricultural Economics Association 2010-04-01
Series:Journal of Agricultural and Resource Economics
Subjects:
pears
sensory
willingness to pay
Online Access:https://ageconsearch.umn.edu/record/61062

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