Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian Case

The present article includes descriptive research about how water resources in Romanian medical spas could be better promoted to increase their visibility. Romania is one of the European countries with impressive potential in terms of balneology, having a wide diversity of natural factors that allow...

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Main Authors: Puiu Nistoreanu, Alina-Cerasela Aluculesei
Format: Article
Language:English
Published: MDPI AG 2021-06-01
Series:Information
Subjects:
Online Access:https://www.mdpi.com/2078-2489/12/7/270
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author Puiu Nistoreanu
Alina-Cerasela Aluculesei
author_facet Puiu Nistoreanu
Alina-Cerasela Aluculesei
author_sort Puiu Nistoreanu
collection DOAJ
description The present article includes descriptive research about how water resources in Romanian medical spas could be better promoted to increase their visibility. Romania is one of the European countries with impressive potential in terms of balneology, having a wide diversity of natural factors that allow treating several medical conditions in the same resort. In addition, one-third of the mineral and thermal water springs in Europe are present on the Romanian territory, making Romania one of the most important European destinations in terms of natural spa resources. The present research aims to illustrate how the Romanian medical spas communicate with tourists about the therapeutic water available in five medical spas: Băile Felix-1 Mai, Techirghiol, Băile Tușnad, Sovata and Covasna, having as its main objective to raise the awareness among the spas representatives regarding the necessity of water management implementation. The research is based on primary data obtained from the official websites of the resorts included in the study and in the published scholarly articles that approached the Romanian medical spas.
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spelling doaj.art-26469f3dd58e48c386859271b027312b2023-12-03T13:17:29ZengMDPI AGInformation2078-24892021-06-0112727010.3390/info12070270Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian CasePuiu Nistoreanu0Alina-Cerasela Aluculesei1Department of Tourism and Geography, Faculty of Business and Tourism (Formerly Commerce), Bucharest University of Economic Studies, 010404 Bucharest, RomaniaDepartment of Tourism and Geography, Faculty of Business and Tourism (Formerly Commerce), Bucharest University of Economic Studies, 010404 Bucharest, RomaniaThe present article includes descriptive research about how water resources in Romanian medical spas could be better promoted to increase their visibility. Romania is one of the European countries with impressive potential in terms of balneology, having a wide diversity of natural factors that allow treating several medical conditions in the same resort. In addition, one-third of the mineral and thermal water springs in Europe are present on the Romanian territory, making Romania one of the most important European destinations in terms of natural spa resources. The present research aims to illustrate how the Romanian medical spas communicate with tourists about the therapeutic water available in five medical spas: Băile Felix-1 Mai, Techirghiol, Băile Tușnad, Sovata and Covasna, having as its main objective to raise the awareness among the spas representatives regarding the necessity of water management implementation. The research is based on primary data obtained from the official websites of the resorts included in the study and in the published scholarly articles that approached the Romanian medical spas.https://www.mdpi.com/2078-2489/12/7/270spamedical spaRomanian balneologyhealing watersRomanian spawater resources
spellingShingle Puiu Nistoreanu
Alina-Cerasela Aluculesei
Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian Case
Information
spa
medical spa
Romanian balneology
healing waters
Romanian spa
water resources
title Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian Case
title_full Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian Case
title_fullStr Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian Case
title_full_unstemmed Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian Case
title_short Can Spa Tourism Enhance Water Resources and Turn Them into a National Brand? A Theoretical Review about the Romanian Case
title_sort can spa tourism enhance water resources and turn them into a national brand a theoretical review about the romanian case
topic spa
medical spa
Romanian balneology
healing waters
Romanian spa
water resources
url https://www.mdpi.com/2078-2489/12/7/270
work_keys_str_mv AT puiunistoreanu canspatourismenhancewaterresourcesandturnthemintoanationalbrandatheoreticalreviewabouttheromaniancase
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