Regional identity in rural development: Three case studies of regional branding
Within the globalizing world, regions and their identities are subjected to great pressure. At present, places are engaged in a process of “territorial competition” in an integrated world economy. The identity of the region can be used as a starting point to brand a region and differentiate it from...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Debrecen
2010-10-01
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| Series: | Apstract: Applied Studies in Agribusiness and Commerce |
| Subjects: | |
| Online Access: | https://ojs.lib.unideb.hu/apstract/article/view/7625 |