Food Mileage - An Indicator of Evolution of Agricultural Outsourcing
The aim of this paper is to report the finding from study on distance traveled by fresh vegetables from farming location to consumer in traditional and organized retailing. The focus is on the five fresh vegetables and final consumer destination is the city of Chennai. The research is primarily expl...
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Format: | Article |
Language: | English |
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Universidad Alberto Hurtado
2010-08-01
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Series: | Journal of Technology Management & Innovation |
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Online Access: | https://www.jotmi.org/index.php/GT/article/view/544 |
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author | Rajkumar Paulrajan |
author_facet | Rajkumar Paulrajan |
author_sort | Rajkumar Paulrajan |
collection | DOAJ |
description | The aim of this paper is to report the finding from study on distance traveled by fresh vegetables from farming location to consumer in traditional and organized retailing. The focus is on the five fresh vegetables and final consumer destination is the city of Chennai. The research is primarily exploratory in nature and research instruments include interviews and survey through questionnaire with players in the fresh vegetable supply chain viz agents, auctioneers, wholesalers, traditional retailers, organized retailers and customers. Additional data collected thorough secondary source, existing literature on Indian retail. |
first_indexed | 2024-04-09T18:25:10Z |
format | Article |
id | doaj.art-26ef1332f7d44de6877aa3450a9d3f7c |
institution | Directory Open Access Journal |
issn | 0718-2724 |
language | English |
last_indexed | 2024-04-09T18:25:10Z |
publishDate | 2010-08-01 |
publisher | Universidad Alberto Hurtado |
record_format | Article |
series | Journal of Technology Management & Innovation |
spelling | doaj.art-26ef1332f7d44de6877aa3450a9d3f7c2023-04-11T20:03:47ZengUniversidad Alberto HurtadoJournal of Technology Management & Innovation0718-27242010-08-015210.4067/S0718-27242010000200004536Food Mileage - An Indicator of Evolution of Agricultural OutsourcingRajkumar Paulrajan0Anna University, Chennai, IndiaThe aim of this paper is to report the finding from study on distance traveled by fresh vegetables from farming location to consumer in traditional and organized retailing. The focus is on the five fresh vegetables and final consumer destination is the city of Chennai. The research is primarily exploratory in nature and research instruments include interviews and survey through questionnaire with players in the fresh vegetable supply chain viz agents, auctioneers, wholesalers, traditional retailers, organized retailers and customers. Additional data collected thorough secondary source, existing literature on Indian retail.https://www.jotmi.org/index.php/GT/article/view/544Agricultural OutsourcingFood Mileage |
spellingShingle | Rajkumar Paulrajan Food Mileage - An Indicator of Evolution of Agricultural Outsourcing Journal of Technology Management & Innovation Agricultural Outsourcing Food Mileage |
title | Food Mileage - An Indicator of Evolution of Agricultural Outsourcing |
title_full | Food Mileage - An Indicator of Evolution of Agricultural Outsourcing |
title_fullStr | Food Mileage - An Indicator of Evolution of Agricultural Outsourcing |
title_full_unstemmed | Food Mileage - An Indicator of Evolution of Agricultural Outsourcing |
title_short | Food Mileage - An Indicator of Evolution of Agricultural Outsourcing |
title_sort | food mileage an indicator of evolution of agricultural outsourcing |
topic | Agricultural Outsourcing Food Mileage |
url | https://www.jotmi.org/index.php/GT/article/view/544 |
work_keys_str_mv | AT rajkumarpaulrajan foodmileageanindicatorofevolutionofagriculturaloutsourcing |