Eye-tracking technology in automotive industry

The research paper „Eye-tracking technology in automotive industry“ describes the implementation of eye-tracking technology into the development of new vehicles and their decision-making process. This objective technology tracks the eye movement of a participant, detects where the subject is looking...

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Main Authors: Jan Novotný, Jaroslav Machan, Adam Orlický
Format: Article
Language:English
Published: CTU Central Library 2022-12-01
Series:Acta Polytechnica CTU Proceedings
Subjects:
Online Access:https://ojs.cvut.cz/ojs/index.php/APP/article/view/8578
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author Jan Novotný
Jaroslav Machan
Adam Orlický
author_facet Jan Novotný
Jaroslav Machan
Adam Orlický
author_sort Jan Novotný
collection DOAJ
description The research paper „Eye-tracking technology in automotive industry“ describes the implementation of eye-tracking technology into the development of new vehicles and their decision-making process. This objective technology tracks the eye movement of a participant, detects where the subject is looking during an interval of an experiment, and thus offers a wide range of applications. It can be used to detect distractions while driving on a simulator under a certain workload or to record objective data during an otherwise subjective customer-oriented clinic.  In this topic, we evaluate areas of the vehicle which are the most interesting for customers, and therefore provide support and recommendations for new vehicle designs.
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spelling doaj.art-27bf921451b944c68bff13628ff05b312023-05-09T14:41:41ZengCTU Central LibraryActa Polytechnica CTU Proceedings2336-53822022-12-0139495410.14311/APP.2022.39.00495820Eye-tracking technology in automotive industryJan Novotný0Jaroslav Machan1Adam Orlický2Czech Technical University in Prague, Czech Institute of Informatics, Robotics and Cybernetics, Jugoslávských partyzánů 1580/3, 160 00 Prague 6, Czech RepublicCzech Technical University in Prague, Faculty of Transportation Sciences, Department of Vehicle Technology, Horská 3, 128 03 Prague 2, Czech RepublicCzech Technical University in Prague, Faculty of Transportation Sciences, Department of Vehicle Technology, Horská 3, 128 03 Prague 2, Czech RepublicThe research paper „Eye-tracking technology in automotive industry“ describes the implementation of eye-tracking technology into the development of new vehicles and their decision-making process. This objective technology tracks the eye movement of a participant, detects where the subject is looking during an interval of an experiment, and thus offers a wide range of applications. It can be used to detect distractions while driving on a simulator under a certain workload or to record objective data during an otherwise subjective customer-oriented clinic.  In this topic, we evaluate areas of the vehicle which are the most interesting for customers, and therefore provide support and recommendations for new vehicle designs.https://ojs.cvut.cz/ojs/index.php/APP/article/view/8578eye trackingcustomer interestdriver distractioneye fixation
spellingShingle Jan Novotný
Jaroslav Machan
Adam Orlický
Eye-tracking technology in automotive industry
Acta Polytechnica CTU Proceedings
eye tracking
customer interest
driver distraction
eye fixation
title Eye-tracking technology in automotive industry
title_full Eye-tracking technology in automotive industry
title_fullStr Eye-tracking technology in automotive industry
title_full_unstemmed Eye-tracking technology in automotive industry
title_short Eye-tracking technology in automotive industry
title_sort eye tracking technology in automotive industry
topic eye tracking
customer interest
driver distraction
eye fixation
url https://ojs.cvut.cz/ojs/index.php/APP/article/view/8578
work_keys_str_mv AT jannovotny eyetrackingtechnologyinautomotiveindustry
AT jaroslavmachan eyetrackingtechnologyinautomotiveindustry
AT adamorlicky eyetrackingtechnologyinautomotiveindustry