GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADOR
The segmentation of intenational tourists who visit the city of Quito according to their perceptions with regard to the gastronomy. To achieve this objective, the methodology used in this investigation has been the application of a multivariate technique of item grouping and the realization of an u...
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| Format: | Article |
| Language: | English |
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Editura Universităţii din Oradea
2018-01-01
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| Series: | Geo Journal of Tourism and Geosites |
| Subjects: | |
| Online Access: | http://gtg.webhost.uoradea.ro/PDF/GTG-1-2018/271_Guzman.pdf |
| _version_ | 1828494181709905920 |
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| author | Tomás LÓPEZ-GUZMÁN Mónica TORRES NARANJO Jesús Claudio PÉREZ-GÁLVEZ Wilmer CARVACHE FRANCO |
| author_facet | Tomás LÓPEZ-GUZMÁN Mónica TORRES NARANJO Jesús Claudio PÉREZ-GÁLVEZ Wilmer CARVACHE FRANCO |
| author_sort | Tomás LÓPEZ-GUZMÁN |
| collection | DOAJ |
| description | The segmentation of intenational tourists who visit the city of Quito
according to their perceptions with regard to the gastronomy. To achieve this objective, the methodology used in this investigation has been the application of a multivariate technique of item grouping and the realization of an univariate ANOVA post hoc analysis. The main conclusions that emanante from this research focus on the segmentation of international tourists into three different groups and in how the attraction to the gastronomy, considered by the travellers implies a greater satisfaction of the destination. The main practical implications are centred on a better understanding of key factors about how gastronomy can reinforce a touristic destination and achieve a greater satisfaction considered by the traveller. |
| first_indexed | 2024-12-11T11:51:46Z |
| format | Article |
| id | doaj.art-29533b17990749a689e8abd94284bb4c |
| institution | Directory Open Access Journal |
| issn | 2065-0817 2065-1198 |
| language | English |
| last_indexed | 2024-12-11T11:51:46Z |
| publishDate | 2018-01-01 |
| publisher | Editura Universităţii din Oradea |
| record_format | Article |
| series | Geo Journal of Tourism and Geosites |
| spelling | doaj.art-29533b17990749a689e8abd94284bb4c2022-12-22T01:08:20ZengEditura Universităţii din OradeaGeo Journal of Tourism and Geosites2065-08172065-11982018-01-012116173GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADORTomás LÓPEZ-GUZMÁN0Mónica TORRES NARANJO1Jesús Claudio PÉREZ-GÁLVEZ2Wilmer CARVACHE FRANCO3University of Córdoba, Department of Applied Economics. Agrifood Campus of International Excellence, ceiA3, Adarve St. 30, 14071-Córdoba, e-mail: tomas.lopez@uco.esFaculty of Social Sciences and Humanities, Escuela Superior Politécnica del Litoral, Campus « Gustavo Galindo, Guayaquil, Ecuador, e-mail: mmtorres@espol.edu.ecUniversity of Córdoba, Department of Applied Economics. Agrifood Campus of International Excellence, ceiA3, Puerta Nueva St., 7. 14071-Córdoba, e-mail: dt1pegaj@uco.esDepartment of Tourism, Escuela Superior Politécnica del Litoral, Campus « Gustavo Galindo, Guayaquil, Ecuador, e-mail: wcarvach@espol.edu.ecThe segmentation of intenational tourists who visit the city of Quito according to their perceptions with regard to the gastronomy. To achieve this objective, the methodology used in this investigation has been the application of a multivariate technique of item grouping and the realization of an univariate ANOVA post hoc analysis. The main conclusions that emanante from this research focus on the segmentation of international tourists into three different groups and in how the attraction to the gastronomy, considered by the travellers implies a greater satisfaction of the destination. The main practical implications are centred on a better understanding of key factors about how gastronomy can reinforce a touristic destination and achieve a greater satisfaction considered by the traveller.http://gtg.webhost.uoradea.ro/PDF/GTG-1-2018/271_Guzman.pdfGastronomyWHSSegmentationLatin AmericaInternational tourism |
| spellingShingle | Tomás LÓPEZ-GUZMÁN Mónica TORRES NARANJO Jesús Claudio PÉREZ-GÁLVEZ Wilmer CARVACHE FRANCO GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADOR Geo Journal of Tourism and Geosites Gastronomy WHS Segmentation Latin America International tourism |
| title | GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADOR |
| title_full | GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADOR |
| title_fullStr | GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADOR |
| title_full_unstemmed | GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADOR |
| title_short | GASTRONOMIC PERCEPTION AND MOTIVATION OF A TOURISTIC DESTINATION: THE CITY OF QUITO, ECUADOR |
| title_sort | gastronomic perception and motivation of a touristic destination the city of quito ecuador |
| topic | Gastronomy WHS Segmentation Latin America International tourism |
| url | http://gtg.webhost.uoradea.ro/PDF/GTG-1-2018/271_Guzman.pdf |
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