THE ASSOCIATION AND CONFLICT BETWEEN CORPORATE CULTURE AND EMPLOYEE BEHAVIOR IN THE VUCA ERA
In the context of VUCA, enterprises want to maintain their core competitiveness in a harsh environment, to a large extent, to have robust and soft power, and the root of soft power is corporate culture. Corporate culture is a guiding role, cohesive role, normative role, incentive role, and social i...
Main Authors: | Цзін Чжао, Аліна Бричко |
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Format: | Article |
Language: | English |
Published: |
Helvetica Publishing House
2023-02-01
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Series: | Економіка та суспільство |
Subjects: | |
Online Access: | https://economyandsociety.in.ua/index.php/journal/article/view/2253 |
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