Swot Analysis of Tourism on Kopaonik and the Spas of its Piedmont
Kopaonik and the four spas of Jošanica, Lukovo, Prolom and Kursumlija, of its piedmont occupy an area of approximately 3,400 km² with a population of 110,000 inhabitants. In terms of administration, the researched area is disposal of 11 municipalities. In some municipalities, tourism has been develo...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
University of Novi Sad
2011-07-01
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Series: | Turizam |
Subjects: | |
Online Access: | http://www.dgt.uns.ac.rs/turizam/arhiva/vol_1503_2.pdf |
Summary: | Kopaonik and the four spas of Jošanica, Lukovo, Prolom and Kursumlija, of its piedmont occupy an area of approximately 3,400 km² with a population of 110,000 inhabitants. In terms of administration, the researched area is disposal of 11 municipalities. In some municipalities, tourism has been developed and improved according to plan, with the municipalities of Raška, Kuršumlija and Brus being the leading ones. In the development plans of these municipalities, tourism has received priority importance. In addition to the numerous indicators of sustainable tourism development of this mountain-spa region, the SWOT analysis certainly contributes significantly to a clearer view of this situation. Through specific examples of “advantages and opportunities” the SWOT analysis will indicate the link of reality of tourism with opportunities of the region and offer guidelines to ease some of many years’ disadvantages and shortcomings. “ Five key factors for the mountain and spa tourism of Kopaonik will be exposed to the authors in the thesis through analysis and comments. |
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ISSN: | 1450-6661 1821-1127 |