Сonceptualization and improvement of management of competitiveness of goods
In modern conditions, the prerequisites for the development of the concept of “management of competitiveness of goods” and new principles have been created. The COVID-19 pandemic, economic and political instability have led to a rethinking of management mechanisms and management principles used. Int...
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Format: | Article |
Language: | Russian |
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International Centre for Scientific and Technical Information (ICSTI)
2020-12-01
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Series: | Informaciâ i Innovacii |
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Online Access: | https://journal.icsti.int/jour/article/view/42 |
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author | T. G. Gutium |
author_facet | T. G. Gutium |
author_sort | T. G. Gutium |
collection | DOAJ |
description | In modern conditions, the prerequisites for the development of the concept of “management of competitiveness of goods” and new principles have been created. The COVID-19 pandemic, economic and political instability have led to a rethinking of management mechanisms and management principles used. Intense competition has made the challenges facing managers more difficult. The scientific and technological revolutions, the digitalization of the economy, are also prerequisites for the elaboration of the new concept, because the conditions for doing business have changed, the standards have changed too, the requirements for manufactured products have increased. The main purpose of this study is to conceptualize the management of the competitiveness of goods, in the context of the extension of functions, principles, the application of which would ensure an increase in competitiveness. The novelty of this research is the extension of functions, the development of new principles for management of competitiveness of commodity and stages of management of competitiveness assessment of goods. |
first_indexed | 2024-03-12T03:07:51Z |
format | Article |
id | doaj.art-29bac8b617dd4f4cbddfc027a95ac750 |
institution | Directory Open Access Journal |
issn | 1994-2443 |
language | Russian |
last_indexed | 2025-03-14T05:52:59Z |
publishDate | 2020-12-01 |
publisher | International Centre for Scientific and Technical Information (ICSTI) |
record_format | Article |
series | Informaciâ i Innovacii |
spelling | doaj.art-29bac8b617dd4f4cbddfc027a95ac7502025-03-05T12:29:10ZrusInternational Centre for Scientific and Technical Information (ICSTI)Informaciâ i Innovacii1994-24432020-12-01154435610.31432/1994-2443-2020-15-4-43-5641Сonceptualization and improvement of management of competitiveness of goodsT. G. Gutium0National Institute for Economic Research (NIER)In modern conditions, the prerequisites for the development of the concept of “management of competitiveness of goods” and new principles have been created. The COVID-19 pandemic, economic and political instability have led to a rethinking of management mechanisms and management principles used. Intense competition has made the challenges facing managers more difficult. The scientific and technological revolutions, the digitalization of the economy, are also prerequisites for the elaboration of the new concept, because the conditions for doing business have changed, the standards have changed too, the requirements for manufactured products have increased. The main purpose of this study is to conceptualize the management of the competitiveness of goods, in the context of the extension of functions, principles, the application of which would ensure an increase in competitiveness. The novelty of this research is the extension of functions, the development of new principles for management of competitiveness of commodity and stages of management of competitiveness assessment of goods.https://journal.icsti.int/jour/article/view/42management of competitiveness of goodsmanagement functionsmanagement principlesstages of management of competitiveness assessment of goodsstages of branding |
spellingShingle | T. G. Gutium Сonceptualization and improvement of management of competitiveness of goods Informaciâ i Innovacii management of competitiveness of goods management functions management principles stages of management of competitiveness assessment of goods stages of branding |
title | Сonceptualization and improvement of management of competitiveness of goods |
title_full | Сonceptualization and improvement of management of competitiveness of goods |
title_fullStr | Сonceptualization and improvement of management of competitiveness of goods |
title_full_unstemmed | Сonceptualization and improvement of management of competitiveness of goods |
title_short | Сonceptualization and improvement of management of competitiveness of goods |
title_sort | сonceptualization and improvement of management of competitiveness of goods |
topic | management of competitiveness of goods management functions management principles stages of management of competitiveness assessment of goods stages of branding |
url | https://journal.icsti.int/jour/article/view/42 |
work_keys_str_mv | AT tggutium sonceptualizationandimprovementofmanagementofcompetitivenessofgoods |