THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIES

The purpose of the research was to determine whether there is a positive relationship between entrepreneurial orientation (EO) and innovation in Croatian export companies. The sampling method used for the purpose of this research was stratified random sampling, and regression analysis was used for d...

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Main Authors: Helena Šlogar, Heri Bezić
Format: Article
Language:English
Published: University of Zagreb, Croatia / Faculty of Economics and Business / Department of Trade and International Business 2020-01-01
Series:Poslovna Izvrsnost
Subjects:
Online Access:https://hrcak.srce.hr/file/359926
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author Helena Šlogar
Heri Bezić
author_facet Helena Šlogar
Heri Bezić
author_sort Helena Šlogar
collection DOAJ
description The purpose of the research was to determine whether there is a positive relationship between entrepreneurial orientation (EO) and innovation in Croatian export companies. The sampling method used for the purpose of this research was stratified random sampling, and regression analysis was used for data analysis. The structure of correlation between individual responses and individual groups of responses is analysed by canonical analysis and cluster analysis. Data was collected from 303 Croatian companies using a questionnaire with a response rate of 35.31%. The results confirm that there is a positive relationship between entrepreneurial orientation and innovativeness in Croatian companies. In the context of this research, it is likely that the entrepreneurial orientation associated with the innovative activities of the company can be positively reflected in the creation and maintenance of a good business climate and the strengthening of competitiveness in the international market.
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spelling doaj.art-2a15c8e125bd4e36b771385f6c07dd5a2024-04-15T16:34:25ZengUniversity of Zagreb, Croatia / Faculty of Economics and Business / Department of Trade and International BusinessPoslovna Izvrsnost1846-33551848-90602020-01-01142718710.22598/pi-be/2020.14.2.71THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIESHelena Šlogar0Heri Bezić1Libertas International University, Trg J.F. Kennedy 6b, Zagreb, Republic of CroatiaUniversity of Rijeka, Faculty of Economics, Ivana Filipovića 4, Rijeka, Republic of CroatiaThe purpose of the research was to determine whether there is a positive relationship between entrepreneurial orientation (EO) and innovation in Croatian export companies. The sampling method used for the purpose of this research was stratified random sampling, and regression analysis was used for data analysis. The structure of correlation between individual responses and individual groups of responses is analysed by canonical analysis and cluster analysis. Data was collected from 303 Croatian companies using a questionnaire with a response rate of 35.31%. The results confirm that there is a positive relationship between entrepreneurial orientation and innovativeness in Croatian companies. In the context of this research, it is likely that the entrepreneurial orientation associated with the innovative activities of the company can be positively reflected in the creation and maintenance of a good business climate and the strengthening of competitiveness in the international market.https://hrcak.srce.hr/file/359926innovativenessentrepreneurial orientationrisk-takingproactivenessCroatian companies.
spellingShingle Helena Šlogar
Heri Bezić
THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIES
Poslovna Izvrsnost
innovativeness
entrepreneurial orientation
risk-taking
proactiveness
Croatian companies.
title THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIES
title_full THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIES
title_fullStr THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIES
title_full_unstemmed THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIES
title_short THE RELATIONSHIP BETWEEN ENTREPRENEURIAL ORIENTATION AND INNOVATIVENESS IN CROATIAN COMPANIES
title_sort relationship between entrepreneurial orientation and innovativeness in croatian companies
topic innovativeness
entrepreneurial orientation
risk-taking
proactiveness
Croatian companies.
url https://hrcak.srce.hr/file/359926
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