| Summary: | Background. In modern science, the concept of regional identity of the population
is used to study the value system that characterizes the attitude of residents to
the territory of residence. The value attitude to the region serves as the basis for
building a typology of residents. Analysis of regional identity structures is of interest
for social Sciences and management practices.
Materials and methods. The methodological basis of the article is the publications
of domestic and foreign scientists on the problems of regional identity typology.
The empirical base includes the results of a Q-method study conducted among
residents of the Samara region. This method made it possible to study the attitude of
the population to various aspects of life on the territory of the Samara region.
Results. The analysis of the research results made it possible to build a typology
of the regional identity of the population. It includes four groups that characterize
high, medium, below-average, and low levels of regional identity. These groups are
allocated depending on the respondents’ agreement with the judgments about the
socio-economic development of the region, the improvement of the territory, the
level and quality of life of the population. Agreeing with the opinions allows you to
identify the interest of respondents in discussing both positive and problematic
aspects of the region. Disagreement with judgments indicates that the achievements
and problems of the region do not have a value value for the survey participants.
This indicates a low level of regional identity.
Conclusions. The analysis of the typology shows that significant criteria for regional
identity are: respondents’ interest in getting information about the life of the
region, participation in city events, and pride in the achievements of their fellow
countrymen. An important indicator of regional identity is the judgment that the region
has good conditions for the development of national cultures. These characteristics
allow us to consider the values that determine the high and medium levels of
regional identity as open systems. They characterize the relationship with other
types of identity: civil, ethnic, local.
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