The Relationship between Social Psychological Characteristics with Intention to Purchase Luxurious Goods through keeping up with the Joneses in Newlywed of Sanandaj City

The Relationship between Social Psychological Characteristics with Intention to Purchase Luxurious Goods through keeping up with the Joneses in Newlywed of Sanandaj City

Abstract<br />Today, we are under the immense siege of luxury goods, the consumption of manifestations and the abundance of services, objects and commodities. Sociological literature increasingly emphasizes the importance of how to use luxury goods in shaping social relationships. The purpose...

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Dettagli Bibliografici
Autori principali:	Hossein Rahmanseresht, Roya shakeri, Soran Mowlaie
Natura:	Articolo
Lingua:	fas
Pubblicazione:	University of Kurdistan 2020-01-01
Serie:	مطالعات رفتار مصرف کننده.
Soggetti:	social psychological characteristics purchasing intent luxury goods keep up with the joneses
Accesso online:	http://cbs.uok.ac.ir/article_61205_01f23855d81d9e4e251b6f6ebe70d7ab.pdf

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