COVID-19 in New Zealand: The Moderating Effect of Involvement on the Roles of Attitudes and Subjective Norms

Popular theories that explain or predict behavioural intentions are based on people’s attitudes and subjective norms. Their application is based on the (often implicit) assumption that people regard a subject (e.g., preventing the spread of COVID-19) as sufficiently important for them to formulate s...

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Bibliographic Details
Main Authors: Geoff Kaine, Vic Wright
Format: Article
Language:English
Published: MDPI AG 2024-01-01
Series:COVID
Subjects:
Online Access:https://www.mdpi.com/2673-8112/4/1/7