Activeness and Loyalty Analysis in Event-Based Social Networks

Event-based social networks (EBSNs) are widely used to create online social groups and organize offline events for users. Activeness and loyalty are crucial characteristics of these online social groups in terms of determining the growth or inactiveness of the social groups in a specific time frame....

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Main Authors: Thanh Trinh, Dingming Wu, Joshua Zhexue Huang, Muhammad Azhar
Format: Article
Language:English
Published: MDPI AG 2020-01-01
Series:Entropy
Subjects:
Online Access:https://www.mdpi.com/1099-4300/22/1/119
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author Thanh Trinh
Dingming Wu
Joshua Zhexue Huang
Muhammad Azhar
author_facet Thanh Trinh
Dingming Wu
Joshua Zhexue Huang
Muhammad Azhar
author_sort Thanh Trinh
collection DOAJ
description Event-based social networks (EBSNs) are widely used to create online social groups and organize offline events for users. Activeness and loyalty are crucial characteristics of these online social groups in terms of determining the growth or inactiveness of the social groups in a specific time frame. However, there is less research on these concepts to clarify the existence of groups in event-based social networks. In this paper, we study the problem of group activeness and user loyalty to provide a novel insight into online social networks. First, we analyze the structure of EBSNs and generate features from the crawled datasets. Second, we define the concepts of group activeness and user loyalty based on a series of time windows, and propose a method to measure the group activeness. In this proposed method, we first compute a ratio of a number of events between two consecutive time windows. We then develop an association matrix to assign the activeness label for each group after several consecutive time windows. Similarly, we measure the user loyalty in terms of attended events gathered in time windows and treat loyalty as a contributive feature of the group activeness. Finally, three well-known machine learning techniques are used to verify the activeness label and to generate features for each group. As a consequence, we also find a small group of features that are highly correlated and result in higher accuracy as compared to the whole features.
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spelling doaj.art-2b8dfaa29d4d4afdba43671de748275f2022-12-22T04:22:34ZengMDPI AGEntropy1099-43002020-01-0122111910.3390/e22010119e22010119Activeness and Loyalty Analysis in Event-Based Social NetworksThanh Trinh0Dingming Wu1Joshua Zhexue Huang2Muhammad Azhar3College of Computer Science and Software Engineering, Shenzhen University, Shenzhen 518060, ChinaCollege of Computer Science and Software Engineering, Shenzhen University, Shenzhen 518060, ChinaCollege of Computer Science and Software Engineering, Shenzhen University, Shenzhen 518060, ChinaCollege of Computer Science and Software Engineering, Shenzhen University, Shenzhen 518060, ChinaEvent-based social networks (EBSNs) are widely used to create online social groups and organize offline events for users. Activeness and loyalty are crucial characteristics of these online social groups in terms of determining the growth or inactiveness of the social groups in a specific time frame. However, there is less research on these concepts to clarify the existence of groups in event-based social networks. In this paper, we study the problem of group activeness and user loyalty to provide a novel insight into online social networks. First, we analyze the structure of EBSNs and generate features from the crawled datasets. Second, we define the concepts of group activeness and user loyalty based on a series of time windows, and propose a method to measure the group activeness. In this proposed method, we first compute a ratio of a number of events between two consecutive time windows. We then develop an association matrix to assign the activeness label for each group after several consecutive time windows. Similarly, we measure the user loyalty in terms of attended events gathered in time windows and treat loyalty as a contributive feature of the group activeness. Finally, three well-known machine learning techniques are used to verify the activeness label and to generate features for each group. As a consequence, we also find a small group of features that are highly correlated and result in higher accuracy as compared to the whole features.https://www.mdpi.com/1099-4300/22/1/119social networksebsnsactivenessloyalty
spellingShingle Thanh Trinh
Dingming Wu
Joshua Zhexue Huang
Muhammad Azhar
Activeness and Loyalty Analysis in Event-Based Social Networks
Entropy
social networks
ebsns
activeness
loyalty
title Activeness and Loyalty Analysis in Event-Based Social Networks
title_full Activeness and Loyalty Analysis in Event-Based Social Networks
title_fullStr Activeness and Loyalty Analysis in Event-Based Social Networks
title_full_unstemmed Activeness and Loyalty Analysis in Event-Based Social Networks
title_short Activeness and Loyalty Analysis in Event-Based Social Networks
title_sort activeness and loyalty analysis in event based social networks
topic social networks
ebsns
activeness
loyalty
url https://www.mdpi.com/1099-4300/22/1/119
work_keys_str_mv AT thanhtrinh activenessandloyaltyanalysisineventbasedsocialnetworks
AT dingmingwu activenessandloyaltyanalysisineventbasedsocialnetworks
AT joshuazhexuehuang activenessandloyaltyanalysisineventbasedsocialnetworks
AT muhammadazhar activenessandloyaltyanalysisineventbasedsocialnetworks