“Get the shot, now!” Disentangling content-related and social cues in physician–patient communication

We investigated how recipients disentangle social and content-related cues in physicians’ communication. We presented 53 students with four different statements by physicians concerning the measles-mumps-rubella vaccine. In a 2 × 2 within-subject design, we manipulated politeness and the use of tech...

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Main Authors: Benjamin Brummernhenrich, Regina Jucks
Format: Article
Language:English
Published: SAGE Publishing 2019-03-01
Series:Health Psychology Open
Online Access:https://doi.org/10.1177/2055102919833057
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author Benjamin Brummernhenrich
Regina Jucks
author_facet Benjamin Brummernhenrich
Regina Jucks
author_sort Benjamin Brummernhenrich
collection DOAJ
description We investigated how recipients disentangle social and content-related cues in physicians’ communication. We presented 53 students with four different statements by physicians concerning the measles-mumps-rubella vaccine. In a 2 × 2 within-subject design, we manipulated politeness and the use of technical terms. We expected politeness variations to mainly affect social perceptions, whereas terminology should mainly affect perceptions of the content. However, politeness did not affect most judgments, whereas terminology influenced more social perceptions than expected. We argue that these variations differentially affect perceptions of fulfillment of basic communion and agency needs. We derive possible implications for physician–patient communication and other contexts.
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spelling doaj.art-2bfcf423a2d64d9cafc16e2e11a5b2bc2022-12-22T01:37:56ZengSAGE PublishingHealth Psychology Open2055-10292019-03-01610.1177/2055102919833057“Get the shot, now!” Disentangling content-related and social cues in physician–patient communicationBenjamin BrummernhenrichRegina JucksWe investigated how recipients disentangle social and content-related cues in physicians’ communication. We presented 53 students with four different statements by physicians concerning the measles-mumps-rubella vaccine. In a 2 × 2 within-subject design, we manipulated politeness and the use of technical terms. We expected politeness variations to mainly affect social perceptions, whereas terminology should mainly affect perceptions of the content. However, politeness did not affect most judgments, whereas terminology influenced more social perceptions than expected. We argue that these variations differentially affect perceptions of fulfillment of basic communion and agency needs. We derive possible implications for physician–patient communication and other contexts.https://doi.org/10.1177/2055102919833057
spellingShingle Benjamin Brummernhenrich
Regina Jucks
“Get the shot, now!” Disentangling content-related and social cues in physician–patient communication
Health Psychology Open
title “Get the shot, now!” Disentangling content-related and social cues in physician–patient communication
title_full “Get the shot, now!” Disentangling content-related and social cues in physician–patient communication
title_fullStr “Get the shot, now!” Disentangling content-related and social cues in physician–patient communication
title_full_unstemmed “Get the shot, now!” Disentangling content-related and social cues in physician–patient communication
title_short “Get the shot, now!” Disentangling content-related and social cues in physician–patient communication
title_sort get the shot now disentangling content related and social cues in physician patient communication
url https://doi.org/10.1177/2055102919833057
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