ANALYSIS OF THE COMPETITIVE MANAGEMENT OF THE SMALL AND MEDIUM COMMERCIAL COMPANIES OF ESMERALDAS, REPUBLIC OF THE ECUADOR

This paper analyzes the competitive administration of the small and medium companies of the smallest trade of Emeralds, Republic of the Ecuador. The different companies related with activities are studied that have discharge it demands in the local population. In this sense, an empiric study has bee...

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Bibliographic Details
Main Authors: Manuel Ruvin Quiñónez-Cabeza, Oscar Parada-Gutiérrez
Format: Article
Language:English
Published: Ediciones UO 2016-01-01
Series:Anuario Facultad de Ciencias Económicas y Empresariales
Subjects:
Online Access:http://revistas.uo.edu.cu/index.php/aeco/article/view/627
Description
Summary:This paper analyzes the competitive administration of the small and medium companies of the smallest trade of Emeralds, Republic of the Ecuador. The different companies related with activities are studied that have discharge it demands in the local population. In this sense, an empiric study has been developed through 344 surveys and personal interviews carried out proprietors, administrators and workers. Finally, the most outstanding revelations in this empiric work are commented, standing out those important barriers that limit the competitiveness of the studied companies.<div id="dc_vk_code" style="display: none;"> </div>
ISSN:2218-3639