The competition between discount stores and Coop in Northern Hungary: A case study
In the past decades, the expansion policy of hard discounters is receiving increasing scientific attention. One of the main reasons of their success is location choices, which needs geographical thinking and knowledge of socio-economic environment. Although it has key importance to gain high purchas...
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Format: | Article |
Language: | English |
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University of Novi Sad, Department of Geography, Tourism and Hotel Management
2022-01-01
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Series: | Geographica Pannonica |
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Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0354-8724/2022/0354-87242204373S.pdf |
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author | Sikos Tamás T. Kovács Csaba József |
author_facet | Sikos Tamás T. Kovács Csaba József |
author_sort | Sikos Tamás T. |
collection | DOAJ |
description | In the past decades, the expansion policy of hard discounters is receiving increasing scientific attention. One of the main reasons of their success is location choices, which needs geographical thinking and knowledge of socio-economic environment. Although it has key importance to gain high purchase power territories in this competition, each company have to implement their own geo-strategy. While discount stores are operating in the town, national franchise small stores have an extensive network in the rural area. This paper is a case study which deals with competition of hard discounters and Coop in Northern Hungary. |
first_indexed | 2024-04-10T19:02:03Z |
format | Article |
id | doaj.art-2cf67a4ba991409b8bb9d630c61539df |
institution | Directory Open Access Journal |
issn | 0354-8724 1820-7138 |
language | English |
last_indexed | 2024-04-10T19:02:03Z |
publishDate | 2022-01-01 |
publisher | University of Novi Sad, Department of Geography, Tourism and Hotel Management |
record_format | Article |
series | Geographica Pannonica |
spelling | doaj.art-2cf67a4ba991409b8bb9d630c61539df2023-01-31T08:07:40ZengUniversity of Novi Sad, Department of Geography, Tourism and Hotel ManagementGeographica Pannonica0354-87241820-71382022-01-0126437338410.5937/gp26-396420354-87242204373SThe competition between discount stores and Coop in Northern Hungary: A case studySikos Tamás T.0https://orcid.org/0000-0002-1650-5084Kovács Csaba József1https://orcid.org/0000-0002-8061-5835University of Miskolc, Faculty of Economics, Miskolc, HungaryInstitute of Agricultural Economics, Food Chain Research Department, Budapest, HungaryIn the past decades, the expansion policy of hard discounters is receiving increasing scientific attention. One of the main reasons of their success is location choices, which needs geographical thinking and knowledge of socio-economic environment. Although it has key importance to gain high purchase power territories in this competition, each company have to implement their own geo-strategy. While discount stores are operating in the town, national franchise small stores have an extensive network in the rural area. This paper is a case study which deals with competition of hard discounters and Coop in Northern Hungary.https://scindeks-clanci.ceon.rs/data/pdf/0354-8724/2022/0354-87242204373S.pdfdiscount chainsretailaldilidlsmall storecoopterritorial competition |
spellingShingle | Sikos Tamás T. Kovács Csaba József The competition between discount stores and Coop in Northern Hungary: A case study Geographica Pannonica discount chains retail aldi lidl small store coop territorial competition |
title | The competition between discount stores and Coop in Northern Hungary: A case study |
title_full | The competition between discount stores and Coop in Northern Hungary: A case study |
title_fullStr | The competition between discount stores and Coop in Northern Hungary: A case study |
title_full_unstemmed | The competition between discount stores and Coop in Northern Hungary: A case study |
title_short | The competition between discount stores and Coop in Northern Hungary: A case study |
title_sort | competition between discount stores and coop in northern hungary a case study |
topic | discount chains retail aldi lidl small store coop territorial competition |
url | https://scindeks-clanci.ceon.rs/data/pdf/0354-8724/2022/0354-87242204373S.pdf |
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