Analysis of the Influence of Digital Marketing and Service Quality on Organizational Culture at St. Catholic Hospital Vincentius a Paulo Surabaya City

Analysis of the Influence of Digital Marketing and Service Quality on Organizational Culture at St. Catholic Hospital Vincentius a Paulo Surabaya City

Purpose: Health is a right of every citizen, so the hospital's strategy for improving services should see opportunities from various aspects, especially in today's digital era. The purpose of this study is to ascertain how digital advertising and quality of service affect consumer choice...

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Bibliographic Details
Main Author:	Priyo Utomo
Format:	Article
Language:	English
Published:	LPPM of Narotama University Surabaya 2023-05-01
Series:	IJEBD (International Journal of Entrepreneurship and Business Development)
Subjects:	Digital Marketing Organizational Culture Service Quality
Online Access:	https://jurnal.narotama.ac.id/index.php/ijebd/article/view/2236

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