Managerial Economics and Global Competition
Global managerial economics tends to emerge in conditions of strong, continuous competitive tension, in contexts that are open and subject to political, social and technological instability. Globalisation and new competition boundaries oblige companies to adopt a new ‘market-oriented competitive man...
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| Format: | Article |
| Language: | English |
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Niccolò Cusano University-Rome
2005-01-01
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| Series: | Symphonya |
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| Online Access: | https://symphonya.unicusano.it/index.php/sym/article/view/9198 |
| _version_ | 1798022361934462976 |
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| author | Silvio M. Brondoni |
| author_facet | Silvio M. Brondoni |
| author_sort | Silvio M. Brondoni |
| collection | DOAJ |
| description | Global managerial economics tends to emerge in conditions of strong, continuous competitive tension, in contexts that are open and subject to political, social and technological instability. Globalisation and new competition boundaries oblige companies to adopt a new ‘market-oriented competitive management philosophy’ (market-driven management), in which customer value management predominates. Global managerial economics thus interfaces with numerous competition spaces, all with different levels of competitive intensity, and market-driven corporate management thus refers to specific competitive conditions, which may typically be summed up as: conditions of scarcity of supply (D>S), with business economics focused on price competition; conditions of controlled competition (D~S), where management economics embodies widespread internationalisation and non-price competition policies; conditions of over-supply (D<S), where management economics underlines the central role of corporate and product intangible assets. |
| first_indexed | 2024-04-11T17:28:40Z |
| format | Article |
| id | doaj.art-2d91b21d26f94dd8b714d4d74d46dcea |
| institution | Directory Open Access Journal |
| issn | 1593-0300 1593-0319 |
| language | English |
| last_indexed | 2024-04-11T17:28:40Z |
| publishDate | 2005-01-01 |
| publisher | Niccolò Cusano University-Rome |
| record_format | Article |
| series | Symphonya |
| spelling | doaj.art-2d91b21d26f94dd8b714d4d74d46dcea2022-12-22T04:12:13ZengNiccolò Cusano University-RomeSymphonya1593-03001593-03192005-01-011143810.4468/2005.1.02brondoni46Managerial Economics and Global CompetitionSilvio M. BrondoniGlobal managerial economics tends to emerge in conditions of strong, continuous competitive tension, in contexts that are open and subject to political, social and technological instability. Globalisation and new competition boundaries oblige companies to adopt a new ‘market-oriented competitive management philosophy’ (market-driven management), in which customer value management predominates. Global managerial economics thus interfaces with numerous competition spaces, all with different levels of competitive intensity, and market-driven corporate management thus refers to specific competitive conditions, which may typically be summed up as: conditions of scarcity of supply (D>S), with business economics focused on price competition; conditions of controlled competition (D~S), where management economics embodies widespread internationalisation and non-price competition policies; conditions of over-supply (D<S), where management economics underlines the central role of corporate and product intangible assets.https://symphonya.unicusano.it/index.php/sym/article/view/9198managerial economicsmarket-driven managementscarcity economiescontrolled competitionover-supplyprice competitionnon-price competitionintangible assetsinternational marketsglobal markets |
| spellingShingle | Silvio M. Brondoni Managerial Economics and Global Competition Symphonya managerial economics market-driven management scarcity economies controlled competition over-supply price competition non-price competition intangible assets international markets global markets |
| title | Managerial Economics and Global Competition |
| title_full | Managerial Economics and Global Competition |
| title_fullStr | Managerial Economics and Global Competition |
| title_full_unstemmed | Managerial Economics and Global Competition |
| title_short | Managerial Economics and Global Competition |
| title_sort | managerial economics and global competition |
| topic | managerial economics market-driven management scarcity economies controlled competition over-supply price competition non-price competition intangible assets international markets global markets |
| url | https://symphonya.unicusano.it/index.php/sym/article/view/9198 |
| work_keys_str_mv | AT silviombrondoni managerialeconomicsandglobalcompetition |