Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behavior

Abstract Background To have better prognostic outcomes and minimize deaths due to nasopharyngeal cancer, it is vital to understand factors that motivate the public to undertake cancer preventive measures. The study investigated determinants of intention to adopt measures to reduce nasopharyngeal can...

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Main Authors: Su-Hie Ting, Rayenda Khresna Brahmana, Collin Jerome, Yuwana Podin
Format: Article
Language:English
Published: BMC 2022-09-01
Series:BMC Public Health
Subjects:
Online Access:https://doi.org/10.1186/s12889-022-14073-0
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author Su-Hie Ting
Rayenda Khresna Brahmana
Collin Jerome
Yuwana Podin
author_facet Su-Hie Ting
Rayenda Khresna Brahmana
Collin Jerome
Yuwana Podin
author_sort Su-Hie Ting
collection DOAJ
description Abstract Background To have better prognostic outcomes and minimize deaths due to nasopharyngeal cancer, it is vital to understand factors that motivate the public to undertake cancer preventive measures. The study investigated determinants of intention to adopt measures to reduce nasopharyngeal cancer risk using the Theory of Planned Behavior. Method A cross-sectional survey was conducted on Malaysians (n = 515) using a questionnaire on attitudes, subjective norm, perceived behavioral control, knowledge of nasopharyngeal cancer, past nasopharyngeal cancer preventive behavior, and intention to adopt preventive measures. The attitudes construct encompassed perceptions of susceptibility, severity, benefits and barriers. Hierarchical regression of mediation effect under structural equation model approach was used to test the theory. The model was re-estimated using the two-stage least square approach by instrumental approach. Next the Maximum Likelihood Estimation-Structural Equation Modeling was conducted to gauge the instrumentation and check the robustness of the model’s simultaneity. Results The respondents had moderate knowledge of nasopharyngeal cancer, and reported high levels of perceived risk, perceived severity and perceived behavioral control. The respondents were under little social pressure (subjective norm) to perform nasopharyngeal cancer preventive actions, marginally believed in the benefits of medical tests and reported few barriers. The Partial Least Squares-Structural Equation Modeling results show that the relationship between intention and four independent variables were significant (perceived behavioral control, perceived risk, perceived severity, marital status) at p < .05. Tests of Two-stage Least Square Approach and Maximum Likelihood Estimation-Structural Equation Modeling confirm the four key factors in determining the intention to reduce nasopharyngeal cancer risk. The variance explained by these factors is 33.01 and 32.73% using Two-stage Least Square Approach and Maximum Likelihood Estimation-Structural Equation Modeling respectively. Intention to undertake nasopharyngeal cancer risk-reducing behavior has no significant relationship with subjective norm, attitudes (perceived benefits and barriers to screening), knowledge of nasopharyngeal cancer and past behavior in enacting nasopharyngeal cancer preventive measures. The only demographic variable that affects intention is marital status. Gender, age, race, religion, education level, and income are not significantly associated with intention. Conclusions In contexts where knowledge of nasopharyngeal cancer is moderate, the factors associated with the intention to reduce risk are perceived risk and severity, perceived behavioral control, and marital status.
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spelling doaj.art-2fbf79e9ac8848d5b40eb5a972142dae2022-12-22T02:06:15ZengBMCBMC Public Health1471-24582022-09-0122111210.1186/s12889-022-14073-0Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behaviorSu-Hie Ting0Rayenda Khresna Brahmana1Collin Jerome2Yuwana Podin3Faculty of Language and Communication, Universiti Malaysia SarawakCollege of Business Administration, University of BahrainFaculty of Language and Communication, Universiti Malaysia SarawakInstitute of Health and Community Medicine, Universiti Malaysia SarawakAbstract Background To have better prognostic outcomes and minimize deaths due to nasopharyngeal cancer, it is vital to understand factors that motivate the public to undertake cancer preventive measures. The study investigated determinants of intention to adopt measures to reduce nasopharyngeal cancer risk using the Theory of Planned Behavior. Method A cross-sectional survey was conducted on Malaysians (n = 515) using a questionnaire on attitudes, subjective norm, perceived behavioral control, knowledge of nasopharyngeal cancer, past nasopharyngeal cancer preventive behavior, and intention to adopt preventive measures. The attitudes construct encompassed perceptions of susceptibility, severity, benefits and barriers. Hierarchical regression of mediation effect under structural equation model approach was used to test the theory. The model was re-estimated using the two-stage least square approach by instrumental approach. Next the Maximum Likelihood Estimation-Structural Equation Modeling was conducted to gauge the instrumentation and check the robustness of the model’s simultaneity. Results The respondents had moderate knowledge of nasopharyngeal cancer, and reported high levels of perceived risk, perceived severity and perceived behavioral control. The respondents were under little social pressure (subjective norm) to perform nasopharyngeal cancer preventive actions, marginally believed in the benefits of medical tests and reported few barriers. The Partial Least Squares-Structural Equation Modeling results show that the relationship between intention and four independent variables were significant (perceived behavioral control, perceived risk, perceived severity, marital status) at p < .05. Tests of Two-stage Least Square Approach and Maximum Likelihood Estimation-Structural Equation Modeling confirm the four key factors in determining the intention to reduce nasopharyngeal cancer risk. The variance explained by these factors is 33.01 and 32.73% using Two-stage Least Square Approach and Maximum Likelihood Estimation-Structural Equation Modeling respectively. Intention to undertake nasopharyngeal cancer risk-reducing behavior has no significant relationship with subjective norm, attitudes (perceived benefits and barriers to screening), knowledge of nasopharyngeal cancer and past behavior in enacting nasopharyngeal cancer preventive measures. The only demographic variable that affects intention is marital status. Gender, age, race, religion, education level, and income are not significantly associated with intention. Conclusions In contexts where knowledge of nasopharyngeal cancer is moderate, the factors associated with the intention to reduce risk are perceived risk and severity, perceived behavioral control, and marital status.https://doi.org/10.1186/s12889-022-14073-0Nasopharyngeal cancercancer preventionTheory of planned behaviorAttitudesSubjective normPerceived behavioral control
spellingShingle Su-Hie Ting
Rayenda Khresna Brahmana
Collin Jerome
Yuwana Podin
Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behavior
BMC Public Health
Nasopharyngeal cancer
cancer prevention
Theory of planned behavior
Attitudes
Subjective norm
Perceived behavioral control
title Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behavior
title_full Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behavior
title_fullStr Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behavior
title_full_unstemmed Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behavior
title_short Survey on determinants of intention to reduce nasopharyngeal cancer risk: an application of the theory of planned behavior
title_sort survey on determinants of intention to reduce nasopharyngeal cancer risk an application of the theory of planned behavior
topic Nasopharyngeal cancer
cancer prevention
Theory of planned behavior
Attitudes
Subjective norm
Perceived behavioral control
url https://doi.org/10.1186/s12889-022-14073-0
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