Making fun of power

The paper deals with Ukrainian President’s Zelensky image in political cartoons and memes. They are forms of political humour and can be examined in an interdisciplinary manner. The first part describes theoretical aspects, functions, and elements of political humour and political satire, main feat...

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Main Authors: Orest Semotiuk, Viktoriya Shevchenko
Format: Article
Language:English
Published: Cracow Tertium Society for the Promotion of Language Studies 2023-01-01
Series:The European Journal of Humour Research
Subjects:
Online Access:https://europeanjournalofhumour.org/ejhr/article/view/703
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author Orest Semotiuk
Viktoriya Shevchenko
author_facet Orest Semotiuk
Viktoriya Shevchenko
author_sort Orest Semotiuk
collection DOAJ
description The paper deals with Ukrainian President’s Zelensky image in political cartoons and memes. They are forms of political humour and can be examined in an interdisciplinary manner. The first part describes theoretical aspects, functions, and elements of political humour and political satire, main features and types of cartoons and memes. In the second part, the corpus of 198 political cartoons and 1121 memes from March 2019 to December 2020 is analysed with computer-aided content analysis and multimodal discourse analysis. The analysis units are social context, formed by the domestic and foreign political events in Ukraine in the research period, joke techniques and communication levels in the cartoons and memes. These units are examined chronologically and thematically. The research is based on the hypothesis about the interdependence of social context and subversive/supportive humour in the construction of Zelensky’s image.
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spelling doaj.art-304b360cfdc04aaa9f7498bec3f4e74b2023-01-10T12:29:47ZengCracow Tertium Society for the Promotion of Language StudiesThe European Journal of Humour Research2307-700X2023-01-0110410.7592/EJHR.2022.10.4.703Making fun of powerOrest Semotiuk0Viktoriya Shevchenko1Interregional Academy of Personnel Management, KyivTaras Shevchenko National University of Kyiv The paper deals with Ukrainian President’s Zelensky image in political cartoons and memes. They are forms of political humour and can be examined in an interdisciplinary manner. The first part describes theoretical aspects, functions, and elements of political humour and political satire, main features and types of cartoons and memes. In the second part, the corpus of 198 political cartoons and 1121 memes from March 2019 to December 2020 is analysed with computer-aided content analysis and multimodal discourse analysis. The analysis units are social context, formed by the domestic and foreign political events in Ukraine in the research period, joke techniques and communication levels in the cartoons and memes. These units are examined chronologically and thematically. The research is based on the hypothesis about the interdependence of social context and subversive/supportive humour in the construction of Zelensky’s image. https://europeanjournalofhumour.org/ejhr/article/view/703political cartoonmemespolitical humourmultimodal discourse analysis
spellingShingle Orest Semotiuk
Viktoriya Shevchenko
Making fun of power
The European Journal of Humour Research
political cartoon
memes
political humour
multimodal discourse analysis
title Making fun of power
title_full Making fun of power
title_fullStr Making fun of power
title_full_unstemmed Making fun of power
title_short Making fun of power
title_sort making fun of power
topic political cartoon
memes
political humour
multimodal discourse analysis
url https://europeanjournalofhumour.org/ejhr/article/view/703
work_keys_str_mv AT orestsemotiuk makingfunofpower
AT viktoriyashevchenko makingfunofpower