Use of financial incentives and text message feedback to increase healthy food purchases in a grocery store cash back program: a randomized controlled trial

Use of financial incentives and text message feedback to increase healthy food purchases in a grocery store cash back program: a randomized controlled trial

Abstract Background The HealthyFood (HF) program offers members up to 25% cash back monthly on healthy food purchases. In this randomized controlled trial, we tested the efficacy of financial incentives combined with text messages in increasing healthy food purchases among HF members. Methods Member...

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Bibliographic Details
Main Authors: Anjali Gopalan, Pamela A. Shaw, Raymond Lim, Jithen Paramanund, Deepak Patel, Jingsan Zhu, Kevin G. Volpp, Alison M. Buttenheim
Format: Article
Language:English
Published: BMC 2019-05-01
Series:BMC Public Health
Subjects:
Diet
Nutrition
Financial incentives
Messaging
Online Access:http://link.springer.com/article/10.1186/s12889-019-6936-5

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