Personal vs. social. Un’analisi del blog tra individualismo e relazioni sociali
By going over the simplistic definition of the blog as «online personal diary’s technological pattern», the article stresses the deeply connective nature of this emerging communicative format, to define it as «conversational medium». By retracing the main researches and measures employed until now t...
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| Format: | Article |
| Language: | English |
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Rosenberg & Sellier
2007-07-01
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| Series: | Quaderni di Sociologia |
| Online Access: | https://journals.openedition.org/qds/921 |
| Summary: | By going over the simplistic definition of the blog as «online personal diary’s technological pattern», the article stresses the deeply connective nature of this emerging communicative format, to define it as «conversational medium». By retracing the main researches and measures employed until now to analyze and identify the blog phenomenon, what comes out is that the two basic concepts which allow to understand the blog’s nature are the individual and his relations, in other words the blog as personal knot and as social relations, therefore a sort of contamination between public and private. The blog’s unstoppable ascent doesn’t depend on its attitude to set against with other information processing systems, but, on the contrary, on integrating with them: this ascent reflects the present trend of the Net, which is the users’ active involvement. Like other typical network tools of expression, as wiki, social network, podcast, the blogs represent a creative laboratory, a space where it is possible to test increasingly proactive and participative expressive patterns which flow into the user generated content. By describing the variety of blog’s forms of usage in the youth world, the article claims the hypothesis that the blog is not used just as a «narcissistic publication» of one’s identity online, but also as a tool to be active protagonist of the content production. Youngsters provide new interpretative keys for the social changes on the expressive, behavioural and cultural level, thanks to their creative ability to constantly test and revisit different communication and interaction forms, by exploiting the new technological opportunities. |
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| ISSN: | 0033-4952 2421-5848 |