Assessing Repurchase Intention of Learning Apps during COVID-19
Learning apps are becoming increasingly popular, and consumers have widely recognized their benefits, particularly during COVID-19 and the resultant lockdowns. However, despite the growing popularity of learning apps, little is known about the consumer values that impact repurchase intent. Learning...
Main Authors: | Ganesh Dash, Debarun Chakraborty, Faisal Alhathal |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2022-04-01
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Series: | Electronics |
Subjects: | |
Online Access: | https://www.mdpi.com/2079-9292/11/9/1309 |
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