Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized Internet

Chinese cruise tourism is still in its initial stage, and the research on its evaluation system and satisfaction is not deep enough. In this paper, based on the decentralized, self-organizing net architecture, the network elements are defined, the formal representation of the network node index is s...

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Main Author: Qu Chao
Format: Article
Language:English
Published: Sciendo 2024-01-01
Series:Applied Mathematics and Nonlinear Sciences
Subjects:
Online Access:https://doi.org/10.2478/amns.2023.2.00085
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author Qu Chao
author_facet Qu Chao
author_sort Qu Chao
collection DOAJ
description Chinese cruise tourism is still in its initial stage, and the research on its evaluation system and satisfaction is not deep enough. In this paper, based on the decentralized, self-organizing net architecture, the network elements are defined, the formal representation of the network node index is studied, and the interests of the network nodes are abstracted as interest summary fingerprints to establish the decentralized network model. Then, the model was used to analyze the tourist satisfaction, trip evaluation, and high-frequency review terms of the head brands of Chinese cruise tourism. On average, 65.51% of cruise tourists rated themselves as satisfied and above, and 19.41% were dissatisfied. The average ratings (on a 5-point scale) of cruise ships on accommodation, dining, service, and entertainment are 4.49, 4.19, 3.91, and 3.93, respectively. The top 3 high-frequency words in tourists’ reviews are “restaurant”, “shopping,” and “tour escort”, and the weight of the first-level indicators of the evaluation system is (0.137, 0.296, 0.256, 0.311). This study has enriched the research method and content of cruise tourism satisfaction, and the constructed cruise tourism satisfaction evaluation system can better reflect the needs of tourists and be more timely.
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spelling doaj.art-349c6c577d704dcfb58463fcaeb97ac52024-01-29T08:52:28ZengSciendoApplied Mathematics and Nonlinear Sciences2444-86562024-01-019110.2478/amns.2023.2.00085Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized InternetQu Chao01Department of Hotel Management, Hospitality Institute of Sanya, Sanya, Hainan, 572000, China.Chinese cruise tourism is still in its initial stage, and the research on its evaluation system and satisfaction is not deep enough. In this paper, based on the decentralized, self-organizing net architecture, the network elements are defined, the formal representation of the network node index is studied, and the interests of the network nodes are abstracted as interest summary fingerprints to establish the decentralized network model. Then, the model was used to analyze the tourist satisfaction, trip evaluation, and high-frequency review terms of the head brands of Chinese cruise tourism. On average, 65.51% of cruise tourists rated themselves as satisfied and above, and 19.41% were dissatisfied. The average ratings (on a 5-point scale) of cruise ships on accommodation, dining, service, and entertainment are 4.49, 4.19, 3.91, and 3.93, respectively. The top 3 high-frequency words in tourists’ reviews are “restaurant”, “shopping,” and “tour escort”, and the weight of the first-level indicators of the evaluation system is (0.137, 0.296, 0.256, 0.311). This study has enriched the research method and content of cruise tourism satisfaction, and the constructed cruise tourism satisfaction evaluation system can better reflect the needs of tourists and be more timely.https://doi.org/10.2478/amns.2023.2.00085decentralized networkchinese cruise tourismsatisfactionnetwork nodesevaluation index68u35
spellingShingle Qu Chao
Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized Internet
Applied Mathematics and Nonlinear Sciences
decentralized network
chinese cruise tourism
satisfaction
network nodes
evaluation index
68u35
title Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized Internet
title_full Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized Internet
title_fullStr Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized Internet
title_full_unstemmed Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized Internet
title_short Research on the evaluation system and satisfaction of cruise tourism in China based on the decentralized Internet
title_sort research on the evaluation system and satisfaction of cruise tourism in china based on the decentralized internet
topic decentralized network
chinese cruise tourism
satisfaction
network nodes
evaluation index
68u35
url https://doi.org/10.2478/amns.2023.2.00085
work_keys_str_mv AT quchao researchontheevaluationsystemandsatisfactionofcruisetourisminchinabasedonthedecentralizedinternet