Open Innovation and Business Model: A Brazilian Company Case Study
Open Innovation is increasingly being introduced in international and national organizations for the creation of value. Open innovation is a practical tool, requiring new strategies and decisions from managers for the exploitation of innovative activities. The basic question that this study seeks to...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Universidad Alberto Hurtado
2015-12-01
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| Series: | Journal of Technology Management & Innovation |
| Subjects: | |
| Online Access: | https://www.jotmi.org/index.php/GT/article/view/1749 |
| _version_ | 1818886297310199808 |
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| author | Elzo Alves Aranha Neuza Abudd Prado Garcia Giselle GiselleCorrêa |
| author_facet | Elzo Alves Aranha Neuza Abudd Prado Garcia Giselle GiselleCorrêa |
| author_sort | Elzo Alves Aranha |
| collection | DOAJ |
| description | Open Innovation is increasingly being introduced in international and national organizations for the creation of value. Open innovation is a practical tool, requiring new strategies and decisions from managers for the exploitation of innovative activities. The basic question that this study seeks to answer is linked to the practice of open innovation in connection with the open business model geared towards the creation of value in a Brazilian company. This paper aims to present a case study that illustrates how open innovation offers resources to change the open business model in order to create value for the Brazilian company. The case study method of a company in the sector of pharma-chemical products was used. The results indicate that internal sources of knowledge, external sources of knowledge and accentuate working partnerships were adopted by company as strategies to offer resources to change the open business model in order to create value. |
| first_indexed | 2024-12-19T16:19:06Z |
| format | Article |
| id | doaj.art-34a73323524744d59e0971c12106e8cf |
| institution | Directory Open Access Journal |
| issn | 0718-2724 |
| language | English |
| last_indexed | 2024-12-19T16:19:06Z |
| publishDate | 2015-12-01 |
| publisher | Universidad Alberto Hurtado |
| record_format | Article |
| series | Journal of Technology Management & Innovation |
| spelling | doaj.art-34a73323524744d59e0971c12106e8cf2022-12-21T20:14:31ZengUniversidad Alberto HurtadoJournal of Technology Management & Innovation0718-27242015-12-0110410.4067/S0718-27242015000400010995Open Innovation and Business Model: A Brazilian Company Case StudyElzo Alves Aranha0Neuza Abudd Prado Garcia1Giselle GiselleCorrêa2Production Engineering and Management Institute, Federal University of Itajubá, Itajubá, Minas GeraisNove de Julho University, São PauloProduction Engineering and Management Institute, Federal University of Itajubá, Itajubá, Minas GeraisOpen Innovation is increasingly being introduced in international and national organizations for the creation of value. Open innovation is a practical tool, requiring new strategies and decisions from managers for the exploitation of innovative activities. The basic question that this study seeks to answer is linked to the practice of open innovation in connection with the open business model geared towards the creation of value in a Brazilian company. This paper aims to present a case study that illustrates how open innovation offers resources to change the open business model in order to create value for the Brazilian company. The case study method of a company in the sector of pharma-chemical products was used. The results indicate that internal sources of knowledge, external sources of knowledge and accentuate working partnerships were adopted by company as strategies to offer resources to change the open business model in order to create value.https://www.jotmi.org/index.php/GT/article/view/1749open innovationopen business modelinternal and external sources of knowledgepartnerships |
| spellingShingle | Elzo Alves Aranha Neuza Abudd Prado Garcia Giselle GiselleCorrêa Open Innovation and Business Model: A Brazilian Company Case Study Journal of Technology Management & Innovation open innovation open business model internal and external sources of knowledge partnerships |
| title | Open Innovation and Business Model: A Brazilian Company Case Study |
| title_full | Open Innovation and Business Model: A Brazilian Company Case Study |
| title_fullStr | Open Innovation and Business Model: A Brazilian Company Case Study |
| title_full_unstemmed | Open Innovation and Business Model: A Brazilian Company Case Study |
| title_short | Open Innovation and Business Model: A Brazilian Company Case Study |
| title_sort | open innovation and business model a brazilian company case study |
| topic | open innovation open business model internal and external sources of knowledge partnerships |
| url | https://www.jotmi.org/index.php/GT/article/view/1749 |
| work_keys_str_mv | AT elzoalvesaranha openinnovationandbusinessmodelabraziliancompanycasestudy AT neuzaabuddpradogarcia openinnovationandbusinessmodelabraziliancompanycasestudy AT gisellegisellecorrea openinnovationandbusinessmodelabraziliancompanycasestudy |